[{"_id":"project-settings","settings":{"translateMetaTags":true,"translateAriaLabels":true,"translateTitle":true,"showWidget":true,"isFeedbackEnabled":false,"fv":1,"customWidget":{"theme":"custom","font":"rgb(41,43,46)","header":"rgb(239,244,249)","background":"rgb(255,255,255)","position":"right","positionVertical":"top","border":"rgb(51,234,24)","borderRequired":false,"widgetCompact":true,"isWidgetPositionRelative":false},"widgetLanguages":[{"code":"fr","name":"Français"},{"code":"de","name":"German"},{"code":"en","name":"English"}],"activeLanguages":{"fr":"Français","de":"Deutsch","pl":"Polski","en":"English"},"enabledLanguages":["de","en","fr","pl"],"debugInfo":false,"displayBranding":false,"displayBrandingName":false,"localizeImages":false,"localizeUrls":false,"localizeImagesLimit":false,"localizeUrlsLimit":false,"localizeAudio":false,"localizeAudioLimit":false,"localizeDates":false,"disabledPages":["/blog/syndigo\\-1worldsync\\-modern\\-commerce(/|$)","/what\\-is\\-pim(/|$)","/what\\-is\\-product\\-experience\\-management(/|$)","/dicks\\-sporting\\-goods\\-sponsored\\-program","/glossary(/|$)","/marketing\\-request(/|$)","/sun/training(/|$)","/sun/documentation(/|$)","/sun/community(/|$)","/sun(/|$)","/legal(/|$)","/legal/terms\\-of\\-use(/|$)","/legal/privacy\\-policy(/|$)","/legal/cookie\\-notice(/|$)","/security\\-and\\-reliability","/security\\-and\\-reliability(/|$)","/syndigo\\-mdm\\-pim\\-privacy\\-notice","/syndigo\\-mdm\\-pim\\-privacy\\-notice(/|$)","/dell(/|$)","/pacific\\-coast\\-lighting(/|$)","/pacific\\-coast\\-lighting","/events/partner\\-kickoff\\-americas(/|$)","/events/partner\\-kickoff\\-europe(/|$)","/blog/mdm\\-dynamic\\-data\\-governance(/|$)","/success\\-stories/dude\\-wipes(/|$)","^/kroger\\-sponsored\\-program/$(/?|$)","/1worldsync/syndigo\\-1worldsync\\-integration\\-faq(/|$)"],"regexPhrases":[],"allowComplexCssSelectors":false,"blockedClasses":false,"blockedIds":false,"phraseDetection":true,"customDomainSettings":[],"seoSetting":[{"language":"fr","url":"syndigo.com/fr/"},{"language":"de","url":"syndigo.com/de/"},{"language":"pl","url":"syndigo.com/pl/"},{"language":"en","url":"syndigo.com/"}],"translateSource":true,"overage":false,"detectPhraseFromAllLanguage":false,"googleAnalytics":true,"mixpanel":false,"heap":false,"disableDateLocalization":false,"ignoreCurrencyInTranslation":false,"blockedComplexSelectors":[]},"version":36110},{"_id":"en","source":"en","pluralFn":"return n != 1 ? 1 : 0;","pluralForm":2,"dictionary":{},"version":36110},{"_id":"outdated","outdated":{"#In his presentation, B. Braun demonstrates how Syndigo’s new priint app, as an interface to priint:cloud, enables data-driven product publications – both on demand and pre-generated, from a business and technical perspective.":1,"#Download MDM Ebook | Thank You":1,"#REQUEST A COPY OF THE <strong ljsid-1=\"\">LIVRE BLANC</strong>":1,"#Like the trusted sheriff keeping the town in order, PIM is a familiar term on everyone’s lips. But now, PXM (Product Experience Management) is the new kid on the block, riding into town with a fresh approach to elevate product experiences and make your customer journeys as personal and engaging as a tailor-made cowboy hat. While global brands like <a ljsid-1=\"\">Unilever</a> und <a ljsid-3=\"\">L’Occitane</a> have long relied on PIM to streamline their product management, businesses are now exploring PXM to get an edge in their commercial operations and add that extra spark to the shopping experience. We’re here to help you decide which cowboy you want in your posse.":1,"#Ultimately, the right solution for your business is one that not only meets your current needs but also supports your long-term vision. The experts at Syndigo can help you understand your requirements, understand your current capabilities, and help you choose between a PIM and a PXM. By carefully evaluating your requirements, considering the importance of syndication and feedback, and ensuring seamless integration with your tech stack, you can make an informed decision that drives growth and enhances customer satisfaction. <a ljsid-1=\"\">Kontaktieren Sie uns</a> to learn more about how you can best equip yourself for a successful commercial future.":1,"#The Product Experience Readiness Kit includes a checklist, a template for your planning, and an overview of the various maturity levels. Simply click on the corresponding button to receive your copy of the <strong ljsid-1=\"\">“PXM Readiness Kit”</strong>.<a ljsid-3=\"\"></a><a ljsid-4=\"\"></a><a ljsid-5=\"\"></a><a ljsid-6=\"\"></a>":1,"#Please click below to connect to your copy of the “<strong ljsid-1=\"\">eBook –</strong> <strong ljsid-3=\"\">Top 5 Steps to Prepare for the Digital Product Passport ”</strong> report now.<a ljsid-5=\"\"></a>":1,"#Get to know our versatile solutions by joining our exclusive session hosted in partnership with Advellence and our joint customer B.Braun.":1,"#Many organizations already have tools, data repositories, or processes in place. Yet few are truly aligned with the operational requirements expected by 2027.":1,"#More than just a new regulatory requirement, the DPP calls for a shift in practices: data quality, traceability, cross-functional collaboration, information systems alignment, and compliance with European regulations.":1,"#The <strong ljsid-1=\"\">Digital Product Passport (DPP) </strong>is set to fundamentally transform the way companies structure, govern, and share product data.":1,"#The Digital Product Passport is coming. Is your organization ready?":1,"#Limited seats available — registration required.":1,"#On-site parking and valet service available":1,"#Venue: NÜ Hôtel":1,"#Time: 8:30 AM — 11:00 AM":1,"#Date: Thursday, March 26, 2026":1,"#Practical Information":1,"#A Happy Place":1,"#Peer discussion over breakfast":1,"#Concrete impacts for industrial and retail players":1,"#Overview of the regulatory framework and timeline":1,"#Non-compliance may result in significant penalties — up to 4% of global annual turnover or restrictions on selling products within the European market.":1,"#Exchange with experts and peers facing the same challenges":1,"#Discover a practical, operational approach you can apply immediately":1,"#Assess the impact on your data, processes, and organization":1,"#Understand the regulatory expectations and the actual implementation timeline":1,"#Klee Group and Syndigo invite you to a morning session of discussion and insight to clearly understand what the DPP means in practice – and how to start preparing today.":1,"#Our <a ljsid-1=\"\">Gestion des données de référence (MDM)</a> solution is an essential tool for organizations that need help effectively managing their sustainability data. Syndigo MDM provides a centralized platform that consolidates all sustainability-related data, ensuring consistency and accuracy across the entire organization. By offering a unified hub, it eliminates the silos that often lead to data discrepancies and inefficiencies, while streamlining the collection and integration of sustainability data from various sources. Whether the data comes from suppliers, internal operations, or external monitoring tools, it simplifies the process through automation, reducing manual effort and minimizing the risk of errors associated with manual data entry.":1,"#For more than 50 years, OBI GmbH & Co. Deutschland KG<strong ljsid-1=\"\"> </strong>(OBI) has been an iconic part of the international “Do it Yourself” (DIY) landscape, helping customers create a more beautiful home. As a friendly, family-oriented retailer, they support home improvement projects ranging from garden design and bathroom planning to repairs, tool selection, and year-round flowering plants. They operate in 644 locations (with 348 stores in Germany) and employ 40,000 people across 10 countries. The company generated €8.2 billion in revenue in 2024 (€4.2 billion from Germany) and enjoys 93% brand recognition in Germany.":1,"#Go beyond basic product descriptions with <a ljsid-1=\"\">Contenu enrichi</a>. You can include more information for consumers about product lifecycle, environmental impact, sourcing, and compliance with global sustainability standards. By providing this comprehensive content, organizations can tell their complete sustainability story with confidence and authority. This detailed approach enables businesses to differentiate themselves in an increasingly eco-conscious marketplace where consumers expect unprecedented levels of transparency about the products they purchase, making enhanced sustainability content not just a nice-to-have, but a competitive necessity.":1,"#Sales growth driven by improved content management":1,"#This whitepaper shows you how to design your product experience so it performs across search engines, marketplaces, social environments, and AI interfaces all backed by solid research, real-world examples, and a systematic five-step plan toward Commerce Readiness 2026.":1,"#Commerce is undergoing a profound shift: customer expectations are rising, tolerance for errors is shrinking and at the same time, AI systems, shopping platforms, and social media feeds are increasingly deciding which products are visible at all. Product data are no longer just a box to check they are a lever for trust, conversion, and brand perception.":1,"#Why incomplete or incorrect product data undermine trust":1,"#In this whitepaper, you will learn":1,"#Which criteria help you evaluate your maturity realistically":1,"#How to reach Commerce Readiness 2026 in five structured steps":1,"#What Assisted, Agentic, Social & Connected Commerce mean for your business":1,"#Why 2026 will be a decisive turning point":1,"#Unlock the value of your product data! Downloading the whitepaper is your first step toward stronger product experiences and measurable business impact.":1,"#AI-powered search, Conversational Commerce, TikTok Shop, and 2D codes in retail: many of these developments are no longer visions—they are reality. And they are changing how products are found, evaluated, and purchased. Companies that fail to adapt their data, processes, and systems now risk losing visibility as well as pricing and margin flexibility.":1,"#The Importance of Online Information for Purchase Decisions and Shopping Experiences":1,"#ECC Köln and Syndigo":1,"#AI-ready product data are the foundation for relevance in search, feeds, and agentic systems.":1,"#AI is Changing Commerce Now":1,"#Five steps turn data chaos into a scalable product experience.":1,"#Structure Beats Random Activity":1,"#Only consistent, complete product data build trust and visibility.":1,"#Product Experience Drives Results":1,"#At the same time, this phase offers a strategic opportunity: businesses that strengthen the quality, transparency, and emotional impact of their product experience gain a significant competitive edge—over market rivals and over purely price-driven offerings. This whitepaper helps you sharpen your brand’s position.":1,"#Because the era of simple PIM is over — welcome to AI-driven, end-to-end Product Experience Management with Syndigo.":1,"#Book a meeting / demo with one of our experts…":1,"#Boost conversion with authentic user reviews":1,"#Create richer, trusted product content":1,"#Visit our booth to experience live demos of our most innovative solutions and engage with our experts on how Syndigo can help you:":1,"#The era of simple PIM is over. Product Experience Management (PXM) now integrates User Generated Content (UGC) as a central element of the shopping experience. With the acquisition of 1WorldSync, Syndigo combines the power of PIM and PowerReviews to enable brands and retailers to create rich, reliable, and engaging product experiences. Discover how leaders such as L’Oréal, Skechers, and Samsung are using PIM + UGC to build trust, boost conversion, and increase average order value.":1,"#PXM & UGC: Transforming product data and customer reviews into e-commerce growth":1,"#JOIN THE CONFERENCE":1,"#Join the Syndigo France team and discover how AI-powered Product Experience Management (PXM) is reshaping the future retail. Our PX Cloud platform uniquely unites PIM, MDM, Syndication, and UGC (PowerReviews) to deliver end-to-end product data excellence – from creation to syndication, from brand to shelf.":1,"#Reinvent Product Experiences with AI at Tech for Retail 2025":1,"#Peter Flory":1,"#Whether online or at the point of sale, today’s customers expect product information that is complete, consistent, and engaging. Digital touchpoints have become a key driver of in-store purchases: many consumers research products online well before visiting a store. Once there, most continue to use their smartphones to compare prices, access additional product details, or manage loyalty programs—across industries.":1,"#Direct access to the expertise that already powers leaders like L’Oréal, Skechers, and Samsung.":1,"#Actionable insights to accelerate your omnichannel growth.":1,"#A clear vision of how AI and connected data are transforming digital commerce.":1,"#What you will take away:":1,"#Our 30-minute conference: PXM & UGC: Transforming product data and customer reviews into e-commerce growth (time and room to be confirmed)":1,"#Immersive live demos of our PX Cloud platform – uniting PIM, MDM; Syndication, and UGC (PowerReviews)":1,"#At Tech for Retail 2025, the Syndigo booth will be an innovation hub, where AI, data mastery, and customer voice converge to redefine how brands and retailers manage, enrich, and syndicate product content.":1,"#Because we don’t just follow retail trends: we shape the future of product experience.":1,"#Visit us at Booth No: B129":1,"#syndigo@walkersands.com":1,"#Key Findings of the Study":1,"#The „Click & Buy vs. Brick & Buy“ study reveals how digital information, social media, and the use of smartphones and QR codes influence consumer behavior in brick-and-mortar retail—and why content quality and seamless touchpoint integration are key drivers of conversion and sales.":1,"#Watch our on-demand webinar, to kick off the year with important highlights and insights on how you can make the most of your product data and content to deliver even better performance this year.":1,"#The battle for shopper attention is constant. With so many options and channels, the consumer now has more control than ever! To succeed, brands and retailers must ensure they are winning at every shelf—not just online, not just in-store.":1,"#1. Collaboration":1,"#Across industries, Instagram is the most-used source of inspiration before a purchase; TikTok is gaining particular traction in beauty and cosmetics.":1,"#Partly incorrect VAT and GLN data":1,"#Choose the network with 2,000+ global recipients and 23,000+ unique requirement sets.":1,"#Looking to Syndicate your data to reach more platforms?":1,"#CASE STUDIES":1,"#<em ljsid-0=\"\">Request a demo to</em> En savoir plus":1,"#Here are just a few tidbits:":1,"#How to leverage PIM for more effective eCommerce sales":1,"#New templates and how they reduce the time to post and speed the time to decision":1,"#Tools & tips to deliver more sales on every Product Detail Page (PDP)":1,"#New retailer tools and connections to operate more effectively—for both sides of the industry":1,"#Syndigo User Interface: What’s new (and improved!)":1,"#New tools to making online Brand Management easier":1,"#<a ljsid-0=\"\">www.gs1uk.org</a> / @gs1uk":1,"#Mark Chesney":1,"#alexander.cox@gs1uk.org":1,"#Mark.chesney@syndigo.com":1,"#3. Integration":1,"#4. Validation":1,"#5. Syndication":1,"#Downlaod the Report":1,"#Digital Product Communication Expert":1,"#“Our members are under pressure because their customers demand precise, high-quality data. In the past, this wasn’t an issue – but today, it’s a real challenge.”":1,"#For TIFA, this meant that product data quality moved from being a secondary task to becoming a strategic priority.":1,"#In recent years, market expectations have shifted. Customers – from restaurants to hospitals – increasingly demand accurate, comprehensive, and up-to-date product information. Simple claims like “gluten-free” are no longer enough; detailed allergen and ingredient data are now required. At the same time, wholesalers are facing rising costs and more complex procurement processes.":1,"#Changing Market Demands Require New Solutions":1,"#TIFA’s experience shows that even a traditional network with a lean central team can achieve significant progress when the right digitalization steps are taken. By choosing Syndigo as its data syndication partner, TIFA has built a foundation to better support its members, streamline processes, and manage product data as a strategic asset.":1,"#Conclusion: The Central Organization as a Driver of Innovation":1,"#“Our goal is to connect all suppliers via Syndigo. This is the only way we can guarantee our members complete, up-to-date data at all times – and help them stay competitive.”":1,"#TIFA’s members distribute everything from frozen meats to industrial baking sheets – serving restaurants, hotels, and healthcare providers.":1,"#TIFA’s objective is to connect all suppliers via Syndigo in the future, enabling full digitalization of its product data processes. The aim is to provide members with seamless, automated access to complete and up-to-date product information – at all times and without manual intervention.":1,"#Looking Ahead: Full Automation as the Goal":1,"#TIFA suppliers directly connected via Syndigo":1,"#products managed, approximately <strong ljsid-1=\"\">150,000</strong> of which are sourced directly from Syndigo feeds":1,"#TIFA suppliers managed in total":1,"#“We’ve significantly improved our data quality and work much more digitally and efficiently now. Automation especially saves our team a great deal of time.”":1,"#<strong ljsid-1=\"\">Professional support</strong> – beyond technical benefits, TIFA values the reliable support provided by Syndigo.":1,"#<strong ljsid-1=\"\">Simple onboarding</strong>– Syndigo’s platform is intuitive and easy to use, requiring little training.":1,"#For over five decades, TIFA eG has been the invisible engine behind regional wholesalers in Germany and Austria. While the central team doesn’t sell the product themselves, they empower members to thrive by negotiating supplier contracts, managing centralized data, and supporting digital workflows.":1,"#<strong ljsid-1=\"\">Reduced manual work</strong> – the proportion of manually maintained products continues to decline.":1,"#<strong ljsid-1=\"\">Growing digital adoption</strong> – 240 out of 513 suppliers are already connected via Syndigo, covering a substantial share of TIFA’s product range.":1,"#<strong ljsid-1=\"\">Faster processes</strong> – products are now available online within two days.":1,"#<strong ljsid-1=\"\">20–30% higher data quality</strong> thanks to standardized GS1-compliant data – errors in VAT and GLN information are automatically corrected.":1,"#Working with Syndigo has enabled TIFA to make significant improvements:":1,"#Impact That Speaks for Itself":1,"#It’s important to note that TIFA continues to operate its own PIM system. Syndigo focused solely on syndication – leaving TIFA’s internal systems intact.":1,"#“We had the first successful data transfers via Syndigo within two weeks. The transition was surprisingly straightforward.”":1,"#Seamless integration into TIFA’s existing PIM system.":1,"#GS1-compliant, validated data.":1,"#Tradition as a Foundation, Digitalization as the Future":1,"#Fast deployment alongside a new marketplace launch in just two weeks.":1,"#In 2021, TIFA decided to implement Syndigo Syndication. The goal: to establish a future-proof, digital infrastructure for product data, with clear quality standards, automated processes, and reliable support.":1,"#Choosing Syndigo: A Recommended Fresh Start":1,"#Product data management has become a bottleneck.":1,"#Slow processes and limited support":1,"#Minimal quality assurance for incoming data":1,"#High manual correction workload":1,"#The existing system could no longer meet these requirements:":1,"#Head of Data Management, TIFA eG":1,"#Syndigo GEO":1,"#Eleva tu Anaquel Digital: Desbloquea el Poder de la Analítica de Syndigo":1,"#The move affirms Syndigo’s leadership position in the foodservice industry as the premier Product Experience Management (PXM) provider, enabling industry-standard distribution of data to distributors, as well as e-commerce-ready content and digital marketing assets for publishing across distributor networks and to digital foodservice platforms.":1,"#With more than 20 years’ experience in hospitality and foodservice distribution, DiLorenzo will support the growing industry focus on e-commerce and the need for better-quality product information and more digital assets.":1,"#“Kate’s industry experience, along with her expertise in both product content and global data standards uniquely qualify her to guide Syndigo’s evolution in the market,” said Derek Dean, Syndigo President –Americas. “Kate has proven success across business transformation initiatives, IT strategic planning, and change management, both as a practitioner and as a business partner to manufacturers, brands, and distributors.”":1,"#Do you market your brands and products across multiple industries? CXH spans industry verticals including grocery, CPG, pet, foodservice, home improvement, apparel, automotive and other hardlines, so you can rest assured that your content will be formatted to the appropriate guidelines for your industry, from ACES and PIES to":1,"#<strong ljsid-0=\"\">91% </strong>of consumers abandon a purchase if product information is missing.":1,"#Purchase decisions now happen everywhere—online, offline, and on the go.":1,"#What was once considered a back-office task has now become a true competitive advantage, with Syndigo’s Syndication solution.":1,"#Our platform acts as your single source of truth, making it easy to manage, validate, and optimize product data in one place. With connections to thousands of global retailers, distributors, and marketplaces, your content is automatically transformed and delivered in the right format, every time. We also ensure full GDSN and GS1 compliance.":1,"#Centralized Control, Global Reach":1,"#As your business grows, our syndication network grows with you—adapting to new channels, partners, and market needs. And with enhanced content features like videos, interactive modules, and rich media, you can turn browsers into buyers by delivering engaging digital shelf experiences that educate and convert.":1,"#Scalable Syndication Meets Enhanced Storytelling":1,"#Tasks like enrichment, taxonomy classification, attribute mapping, and localization are time-consuming and hard to scale accurately. We created our AI GoPilots™ to streamline these processes by automating content workflows, enabling faster, more consistent, scalable product content management.":1,"#AI-native Productivity Tools":1,"#Syndigo has a history of leadership in data and product content for distributor partners, spanning several heritage companies including Attribytes, edgenet, FSEnet, and Gladson. The combined Syndigo offering builds on the global data synchronization network (GDSN) standards, by incorporating workflows and scorecarding, digital shelf analytics, dynamic rich media widgets for recipient websites, and Master Data Management (MDM). “With Kate leading our Foodservice practice, we will further enable our clients to go beyond the traditional supplier-distributor interface for content syndication":1,"#Digital Customer Experience is ‘The “Must Win” Battleground’":1,"#Having access to information in today’s consumer goods world is not much of a challenge. Finding the right information, at the right time, however, is.":1,"#According to the study, when organizations need to build their online businesses, it’s the customer experience that gains greater importance. And the real-life laboratory to study the impact of digital transformation happened globally in 2020.":1,"#We recently surveyed global product content leaders to find out what they thought about the customer experience (CX) and digital transformation around product content, as well as their business priorities to grow. We commissioned Forrester Consulting* for this study.":1,"#Welcome breakfast included":1,"#Get actionable insights to improve content quality, channel consistency, and PIM processes in measurable ways.":1,"#Discover how smartphones and QR codes support shoppers at the shelf—and how to turn them into new touchpoints along the customer journey.":1,"#Learn which content and formats prevent cart abandonment.":1,"#See which digital touchpoints truly influence purchase decisions—both online and in-store.":1,"#Why This Study Matters to You":1,"#Three Must-Haves for Tomorrow’s Retail":1,"#Scan → Click → Added Value. QR codes connect the store floor to the digital brand world, building lasting customer relationships that go beyond the purchase itself.":1,"#QR-Codes as Touchpoints":1,"#The constant companion becomes a key decision-maker. At the shelf, the smartphone delivers product details, comparisons, reviews, and inspiration.":1,"#Smartphone at the POS":1,"#Good product information convinces, great content inspires. Combining facts with emotion makes brands tangible and memorable.":1,"#From click to cart: how touchpoints work together":1,"#<strong ljsid-0=\"\">81% </strong>of consumers find QR codes user-friendly.":1,"#<strong ljsid-0=\"\">28% </strong>now use their smartphone to pay when shopping.":1,"#<strong ljsid-0=\"\">66% </strong>of electronics shoppers consider customer reviews important even in physical stores.":1,"#<strong ljsid-0=\"\">40% </strong>base their online purchase decisions primarily on high-quality product images.":1,"#Download our new ebook, “<strong ljsid-1=\"\">A Fashion Blueprint for Digital Product Passport Success, Global Sustainability Data Management Strategies.</strong>” It reviews the fashion industry’s unique situation, explores sustainability transparency demands by consumers, and explains how a Master Data Management (MDM) solution can streamline compliance and reporting requirements.":1,"#Ready to simplify syndication and grow your e-commerce impact? Fill out the form to get started.":1,"#Streamline your content distribution with AI-driven optimization, automated compliance, and real-time updates.":1,"#covered in an earlier post":1,"#Leaders were asked about the types of data that helped them best execute on their business priorities.":1,"#As we":1,"#ECommerce analytics data was the highest-ranked need, equally across all regions, with no significant differences between them. The same was true of Market/competitive data: Although not as highly ranked as eCommerce analytics, it was rated equally highly across regions.":1,"#For example, Shopper/consumer behavioral data was ranked in the top 3 significantly more by EMEA decision makers (73% top 3) than either North America (55%) or Latin America (59%). While all regions ranked this highly, it’s clear that there is an opportunity to deliver more behavioral shopper information to brands in EMEA markets.":1,"#However, it is not necessarily a similar priority when looking across global regions.":1,"#One interesting data point of note: the <em ljsid-1=\"\">fourth</em> data need highlighted in the study was <strong ljsid-3=\"\">Descriptive and engaging product data (including images and rich media)</strong>. It was just behind Market/competitive data for the top-three slot. Within this group, leaders in North America ranked the need for Descriptive product data as the number-one need significantly more than their EMEA and Latin America counterparts. This could be an indicator of the more advanced content programs in North America – as well as a potential sign for where growth could come from in the future.":1,"#The three most important business priorities were eCommerce analytics data, Shopper/consumer behavior data, and Market/competitive data according to the Forrester Consulting study.":1,"#These digital marketers are looking to gain a more complete understanding of their shoppers by using both behavioral and sales data to understand how to make the most of their programs to engage customers throughout the buying journey. Winning the digital shelf is a brand priority.":1,"#The challenges – and creative solutions – utilized in the past year helped to drive digital transformation at an accelerated pace. And helping to win in this environment requires certain types of information to be available.":1,"#, decision-makers listed the most important elements to executing on top business priorities as: improving the customer experience, driving growth, and growing their eCommerce presence – all ranking higher than reducing costs and customer retention.":1,"#3. Taxonomies":1,"#300k":1,"#In 2025, we’re adding our expertise: how product data, when well managed and disseminated, becomes a direct driver of growth and loyalty.":1,"#Each year, the show brings together over 415 exhibitors, over 13,000 visitors, 200 conferences, and 90 startups with one mission: to shape the retail of tomorrow.":1,"#Tech for Retail – The Event":1,"#Why meet us?":1,"#You will also learn about the importance of:":1,"#Syndigo Product Experience Cloud":1,"#Explore the GDSN - a global network ensuring consistent, accurate product data. Unlock business efficiency. Request your eBook now!":1,"#Optimize Product Data for Americanas SA with Syndigo":1,"#Seasonal selections are the perfect element to distinguish products with customized content . It’s imperative for brands to prioritize the enhancement of their visual content (images, videos, marketing copy, etc.) to adapt seasonally, particularly for flagship products. The most important features and uses of a product—the ones that are most likely to prompt an immediate purchase—often change throughout the year.":1,"#If handling this process manually doesn’t appeal to you, there’s an alternative worth exploring, <a ljsid-1=\"\">Syndigo’s Out-of-Stock Report</a> can help streamline and accelerate the inventory management before the sales frenzy.":1,"#Home: <a ljsid-1=\"\">www.homedepot.com</a>":1,"#A consumer-facing view of inventory levels, allowing you to make informed decisions about your product offerings to ensure meeting customer demands.":1,"#A comprehensive review and overhaul of all product information, including ensuring that PDPs are active and optimized, should be seriously considered on a seasonal basis to effectively meet your customer expectations and drive sales.":1,"#A comprehensive view of stock statuses across different seller sites so you can take actions for sites that are constantly being OOS.":1,"#Seasonal Product Content Will Always Attract More Conversions":1,"#Syndigo’s Content Health Report provides a general score of Schleich’s product content on retailers’ sites and works as a guide for them to optimize their content. Within the 4 months of using it, Schleich increased its Content Health Score by 10 points and resulted in a significant boost in sales.":1,"#If your brand competes in any categories that are hyper-active in summer, monitoring your inventory becomes absolutely crucial.":1,"#Digital Shelf Analytics can give you critical insights into how your products are performing online and what you could do to improve them and squeeze out a few more points of revenue, here are some critical metrics you need keep an eye on through the summer.":1,"#Without having inventory available, it’s possible that consumers won’t even see your products online, let alone make a purchase. Most retailers will remove products from search results if they are not currently available.":1,"#Compelling product content now stands as the primary determining factor for an overwhelming 85% of consumers when making their purchasing choices.":1,"#Compelling product content now stands as the primary determining factor for an overwhelming <a ljsid-1=\"\">85%</a> of consumers when making their purchasing choices.":1,"#If Christmas and New Year usher in the gifting season, where people indulge in lavishing presents for one another, then summer undoubtedly takes center stage for vacations, outdoor adventures, water sports, and even back-to-school preparations.":1,"#Insights into inventory trends and ratios across multiple seller sites so you can easily track the availability and ensure potential sales are not lost due to stock shortages.":1,"#With Syndigo’s <a ljsid-1=\"\">Digital Shelf Reporting</a>, Schleich receives daily notifications on live site inconsistencies, allowing proactive management on their PDPs to ensure everything’s up-and-running.":1,"#How retailers can utilize Syndigo’s proven process to ensure their site is compliant":1,"#Join us for an insightful webinar where you will learn about:":1,"#Best practices, including tips and tricks on creating content (e.g., intuitive and semantic HTML, enriched metadata, and inclusive assets, etc.)":1,"#The latest ADA Compliance trends and WCAG requirements across retail sites":1,"#Tools and templates brands and retailers can leverage to ensure content is compliant (e.g., standardized HTML, designed layouts, closed captioning, etc.)":1,"#How brands can best prepare for these trends and publish compliant content":1,"#Source: Syndigo":1,"#Demystifying GDSN: A Guide to Global Data Synchronization":1,"#From high-tech electronics to retail grocery, brands and retailers know that the demand for quality detailed, consistent product information is exploding.":1,"#As demand for quality product information continues, brands and retailers need to keep it aligned and consistent. The GDSN® is the powerful, global network for accurate product data to drive business efficiency throughout the supply and demand chain.":1,"#REQUEST A RECORDING OF THE WEBINAR":1,"#Filling the Voids":1,"#Collaboration, Revolutionized":1,"#Dashboard Analytics":1,"#Understanding upside opportunities within key markets or product groups is critical to strategy formulation and execution. With the Syndigo Platform, you can leverage internal and external data to quickly identify which segments need additional focus.":1,"#Market Share":1,"#While distributors need a fast and easy solution for mining their own data, in order to collaborate and dominate the marketplace, distributors also need a way to share data with their supplier partners. Lightning-fast and easy-to-use reports from the Syndigo cloud-based platform ensure distributors, suppliers, and brokers are always aligned.":1,"#Reports and features focused on the needs of foodservice distributors and manufacturers make it easy for companies to find, share actionable insights.":1,"#Eliminate hours or days of data gathering to identify gaps in your product offering or key customer opportunities. Easily search and filter your opportunities within the platform and quickly export into a usable format that is easy to share.":1,"#Meaningful visualization of big data for GS1 and GDSN":1,"#Let’s take a closer look at how toymaker <a ljsid-1=\"\">Schleich</a> has harnessed the power of Syndigo to showcase their fascinating toy figurines, <a ljsid-3=\"\">ensuring seamless content availability and keeping their products ever-present on the digital shelf:</a>":1,"#Summer has ignited a sizzling surge in eCommerce activity this year. Prime Day alone set a record of over <a ljsid-1=\"\">375 million items</a> purchased worldwide, saving consumers over $2.5 billion from countless deals. In places where this time of year means a rise in temperatures, people are eagerly stocking up on all the essentials for their pool parties, beach outings, or anything that helps them stay cool and refreshed.":1,"#Smart brands stay ahead of the game by keeping an eye on key metrics to avoid running out of stock and planning their inventory strategy effectively:":1,"#You can proactively analyze historical sales data to identify top-selling items and categories to ensure you have adequate stock levels to meet customer demands. At the same time, communication with suppliers and logistics partners is a must, to avoid any potential challenges or delays.":1,"#Don’t miss out on the opportunity to leverage Syndigo’s powerful solutions, as showcased by success stories from Schleich and Dermalogica. If you are interested in learning more about Syndigo’s Analytics, we have <a ljsid-1=\"\">an extensive guide to take you on a deep journey through the Analytics product suite here</a>. Let’s elevate your brand’s summer strategy together!":1,"#Getting Access to the Analytics You Need":1,"#As the summer sales heat up, staying ahead in the game is crucial for brands and retailers. Digital Shelf Analytics proves to be the last piece of the puzzle, offering critical insights into product performance and revenue optimization. From proactive inventory management to compelling seasonal product content, it equips brands to adapt to changing consumer behavior and boost conversions.":1,"#For brands and retailers, this presents both a golden opportunity and a significant challenge. As consumer behavior undergoes seasonal shifts, adapting marketing and sales strategies accordingly becomes essential.":1,"#Optimize Your Inventory in Advance":1,"#Today’s shoppers are focusing on a comprehensive approach to wellness, and healthy food choices as a variable in that equation are growing in importance. In addition to the information already available, shoppers are looking for deeper <a ljsid-1=\"\">nutritional information</a> that goes beyond what’s provided on the product label.":1,"#Ser más creativo con las opciones de pago ayudará a garantizar que no se pierdan las ventas de los compradores que buscan flexibilidad.":1,"#La evidencia indica que los compradores están recuperando la confianza para hacer compras más grandes con crédito y otras opciones de pago posterior en vez de efectivo.":1,"#<strong ljsid-0=\"\">2. Data Quality and Consistency</strong> – In the digital marketplace, your data’s accuracy is your brand’s reputation. Rigorous data governance isn’t just about avoiding errors – it’s about building customer confidence. When shoppers see consistent, reliable information, they’re more likely to trust your brand and make a purchase.":1,"#Instant updates across all platforms":1,"#All product details live in one unified space":1,"#<strong ljsid-0=\"\">1. Centralized Product Information Management (PIM) </strong>– Think of your product data like a well-organized closet. No more hunting through different drawers (or systems) to find what you need. <a ljsid-2=\"\">A centralized PIM system</a> means:":1},"version":36110}]