[{"_id":"project-settings","settings":{"translateMetaTags":true,"translateAriaLabels":false,"translateTitle":true,"showWidget":true,"isFeedbackEnabled":false,"fv":1,"customWidget":{"theme":"custom","font":"rgb(255,255,255)","header":"rgb(0,0,0)","background":"rgba(0,0,0,0.8)","position":"right","positionVertical":"bottom","border":"rgb(204,204,204)","borderRequired":false,"widgetCompact":true,"isWidgetPositionRelative":false},"widgetLanguages":[],"activeLanguages":{"ko":"한국어","zh":"中文(简体)","es":"Español","de":"Deutsch","ja":"日本語","ru":"Русский","en":"English"},"enabledLanguages":["de","en","es","ja","ko","ru","zh"],"debugInfo":false,"displayBranding":false,"displayBrandingName":false,"localizeImages":false,"localizeUrls":false,"localizeImagesLimit":false,"localizeUrlsLimit":true,"localizeAudio":false,"localizeAudioLimit":false,"localizeDates":false,"disabledPages":[],"regexPhrases":[],"allowComplexCssSelectors":false,"blockedClasses":false,"blockedIds":false,"phraseDetection":true,"customDomainSettings":[],"seoSetting":[],"translateSource":false,"overage":false,"detectPhraseFromAllLanguage":false,"googleAnalytics":false,"mixpanel":false,"heap":false,"disableDateLocalization":false,"ignoreCurrencyInTranslation":false,"blockedComplexSelectors":[]},"version":47272},{"_id":"en","source":"en","pluralFn":"return n != 1 ? 1 : 0;","pluralForm":2,"dictionary":{},"version":47272},{"_id":"outdated","outdated":{"#<span ljsid-0=\"\">Here, you can see how a marketer can configure the various revenue range buckets. </span>Innerhalb der <strong ljsid-2=\"\">first conversion window</strong>, <span ljsid-4=\"\">if </span><a ljsid-5=\"\"><span ljsid-5-0=\"\">crowd anonymity</span></a><span ljsid-6=\"\"> is HIGH, the marketer would receive the </span><b ljsid-7=\"\">Bußgeld</b><span ljsid-8=\"\"> conversion value (0-63) in the postback and know exactly which revenue bucket a cohort of users fell into. </span>":1,"#Charles Manning is the founder and CEO of Kochava, the leading mobile attribution analytics platform serving tier-one advertisers worldwide.":1,"#Follow on Twitter":1,"#Prior to founding Kochava, Charles founded PLAYXPERT – which started as a gaming technology platform. After licensing the PLAYXPERT technology to Razer, Charles built a team that focused its time on building engagement platforms for entrepreneurs and agencies. Upon realizing that there were no standard platforms providing effective attribution or post-install analytics in mobile – Charles and his team built one, and Kochava was born. The Kochava technology is now integrated with more than 3,500 networks and publishers and is trusted by hundreds of brands including the biggest names in mobile gaming, news and media, and consumer goods.":1,"#Charles Manning is the founder and CEO of Kochava, the leading mobile attribution analytics platform serving tier-one advertisers worldwide. For nearly 20 years Charles has been creating technologies that use data for system optimization, ranging from business service management (BSM) to information technology (IT) to attribution analytics, and most recently blockchain. Charles began his career at Oracle, and later held executive and C-Level positions at M-Code, Managed Objects, and PLAYXPERT.":1,"#For advertisers, Kochava has published an iOS SDK that supports seamless ATT status transfer. Download our Native iOS SDK or supported wrappers (Unity, Xamarin, Cordova, etc.)":1,"#ATT=1 means the user was asked to agree to participate.":1,"#ATT=0 indicates that either the user has been asked to opt out or has not yet been asked.":1,"#Kochava works with all of its integrated media partners to ensure they pass ATT status on clicks and impressions generated from your marketing campaigns.":1,"#: Your own iOS user and device data will only be shared with media partners via postback if ATT has consented.":1,"#: While only a small portion of your overall audience will likely opt in to ATT, having IDFAs for this user segment will enable ongoing retargeting across paid media channels, a valuable method for ensuring ongoing engagement and lifetime value.":1,"#) will not be available for paid media campaigns run through third-party networks.":1,"#) against mobile web feeds where IDFA is not available. For users who have not opted-in to ATT, you will not have access to their IDFA. For these users, deterministic and probabilistic attribution (":1,"#see iOS 14+ limitations":1,"#: Access to IDFA will only be available to users who opt-in to tracking via ATT. This will enable deterministic attribution if IDFA is available in the originating app, and will enable probabilistic attribution (":1,"#Worry Free App Tracking Readiness (ATT)":1,"#Worry-Free App Tracking Transparency (ATT) Readiness":1,"#How to Increase IDFA User Subscriptions":1,"#Apple's App Tracking Transparency (ATT) platform and you":1,"#Назад":1,"#for paid media attribution to help you gain insight into the performance of your first-party audience segment that hasn't opted in through ATT. SKAdNetwork attribution is deterministic but anonymous by design. This means you won't have row-level attribution data — ONLY aggregated performance data across media partners, campaigns, geographies, and other possible attributes depending on the media partner you're working with.":1,"#: Use Apple's":1,"#opt-in mechanism introduced in iOS 14. This mechanism requires user authorization to access app-related data. Device tracking permission must be granted.":1,"#The AppTrackingTransparency (ATT) framework is Apple's":1,"#Framework Programme of the DTO | Definition":1,"#Save and exit":1,"#LEGITIMATE INTERESTS":1,"#OOO \"DataWave\"":1,"#Creatopia INC.":1,"#Related sources":1,"#Botman Inc.":1,"#Blue Billywig Group B.V.":1,"#Bideaz Inc.":1,"#Arcanor Information Technologies and Services Inc.":1,"#Alfalir SAS":1,"#Providers of Legitimate Interests":1,"#Understanding your audience through statistics or a combination of data from different sources (28 partners)":1,"#Measuring Advertising Effectiveness (45 partners)":1,"#Purpose(s) of legitimate interest":1,"#AGAINST EVERYONE":1,"#Review and object to the processing of personal data without your consent based on legitimate interest for each purpose and by each partner listed below. Expand each purpose or item in the list of partners to get more information to help you make your choices. To object to the specific purposes of security, fraud prevention, debugging, and technical delivery of advertising or content, click on the partner privacy policy link.":1,"#: Consider how you optimize your ATT prompts to maximize sign-ups. Apple has made it clear that incentivizing users to sign up is prohibited. As part of your ATT prompt dialogue, carefully craft custom language under your control. Be prepared to test different variations to determine which language leads to the highest sign-up rates. Remember, you only have one chance to offer ATT to a user.":1,"#If you offer your users an ATT platform, consider the following:":1,"#: Your own iOS user and device data will not be shared with media partners via postback.":1,"#: Not having IDFA for 100% of your first-party audience will hinder re-engagement efforts on paid media channels that rely on IDFA for retargeting.":1,"#: Identifier for Provider Vendor (IDFV) can be used for deterministic attribution when cross-promoting your own portfolio of apps in your publisher account.":1,"#: You will rely entirely on SKAdNetwork for paid media attribution. Owned media attribution will still be available outside of SKAdNetwork.":1,"#Trust in SKAdNetwork":1,"#: None of your app's users will have access to the IDFA.":1,"#Access to IDFA":1,"#on how to configure our SDK to handle your app's ATT request timing.":1,"#Simply put, no, you don’t have to use the ATT framework in your app. However, before you decide whether or not to use it, you should consult with your legal team and app developers to discuss the full implications of your choice. If you don’t offer your users the ATT framework, here are a few things to consider:":1,"#Should I use ATT?":1,"#, “nothing is more important than maintaining user trust.” In an effort to ensure the privacy and security of user data, ATT provides a single way to request user data and a central location to store that data.":1,"#The ATT framework is important because it limits the amount of data that app developers can share. According to":1,"#Why is the structure of the DTO important?":1,"#was released on September 12, 2022.":1,"#iOS 16,":1,"#in June 2020 during the Worldwide Developers Conference (WWDC). iOS 14 was released on September 16, 2020; however, it wasn’t until April 26, 2021, that Apple began enforcing the AppTrackingTransparency framework across all iOS devices. iOS 15 introduced new privacy controls, including Private Rely, and was released on September 20, 2021. The most recent version,":1,"#Apple announced the ATT framework along with":1,"#When will Apple implement ATT?":1,"#The table below shows the available attribution methods based on different ATT scenarios. Eligibility for attribution will depend on the user's ATT status in both the advertised app and the source where the ad interaction occurred (paid or owned media, in-app or mobile). To ensure Kochava can perform deterministic attribution for users who have opted in to ATT, please refer to our":1,"#Kochava identifies advertiser and media partner traffic sent to Kochava iOS apps as consented (opt-in), unconsented (opt-out), or not covered by ATT (e.g. mobile web). Traffic identified as unconsented will not be eligible for MMP attribution or any form of link to another company's data. SKAdNetwork will be the only form of attribution available to non-consenting users. Owned media is the exception, as it compares owned data to other owned data.":1,"#Use limited data to select advertising (34 partners)":1,"#Request a free consultation and demo with our <span ljsid-1=\"\">OTT 和 CTV</span> 专家。":1,"#Per <strong ljsid-1=\"\"><a ljsid-1-0=\"\">TikTok’s announcement</a></strong>, the new addition can be found under the <strong ljsid-3=\"\">Cross-Channel</strong> specialty of the <strong ljsid-5=\"\">Medición</strong> category within <strong ljsid-7=\"\"><a ljsid-7-0=\"\">TikTok’s TMP directory</a></strong>.":1,"#6 million apps":1,"#In the above example, <a ljsid-1=\"\">6206619385610</a> is the creative ID of the ad that Facebook returns to the MMP, and the following request can be sent through the Graph API:":1,"#Android 免安装应用":1,"#iOS 轻 App":1,"#<a ljsid-0=\"\">All Products</a><i ljsid-1=\"\"></i><a ljsid-2=\"\">Kochava出版商</a><i ljsid-3=\"\"></i>可测量的延伸":1,"#The following post from Aarki highlights the benefits and future…":1,"#Protect your advertising dollars with AI-powered ad fraud prevention tools from Kochava. Detect and block ad fraud in real-time.":1,"#Request an Expert Consultation for Mobile & CTV Ad Fraud Prevention.":1,"#According to Juniper Research, ad fraud’s yearly price tag will hit <span ljsid-1=\"\">$172 billion</span> by 2028.":1,"#Detect and block spoofed data payloads to maintain the integrity of user engagement data and prevent cost-per-install & cost-per-event payouts on entirely fake conversions.":1,"#Go beyond one-size-fits-all solutions with customized fraud thresholding tailored to your brand’s needs. Personalize thresholding and account-level blocklisting to decide rules and dynamic conditions for blocking fraudulent sources. When these rules are violated, stay informed with immediate fraud alerting to know which media sources are flagged and blocked.":1,"#Fight back against mobile & CTV ad fraud with the industry’s most trusted fraud detection tools, which analyze trillions of data points across millions of campaigns every day.":1,"#Our multilayered, AI-powered tools detect and prevent all prevalent and emerging fraud tactics:":1,"#Ad Fraud Tactics We Prevent":1,"#Defend Your Spend With AI-Powered Ad Fraud Prevention":1,"#Ready to audit your campaigns for fraud risks right now? <a ljsid-1=\"\">Kochava-Gießerei</a> has conducted hundreds of fraud investigations, helping brands recover millions in misallocated ad spend. <a ljsid-3=\"\">Request a fraud consultation</a> to discover what patterns might be hiding in your campaign data—and what steps can immediately improve the quality of your traffic.":1,"#Within the redesigned Kochava platform, the <strong ljsid-1=\"\">Kochava Fraud Console</strong> has been overhauled and expanded to include additional fraud monitoring dashboards, including a brand new <strong ljsid-3=\"\">Blocked Traffic Summary</strong> dashboard. Check out <a ljsid-5=\"\">this blog post</a> für mehr Informationen.":1,"#Kochava recently hosted a <a ljsid-1=\"\">technical deep-dive webinar</a> to cut through fraud’s elaborate disguises, spotlighting detection methodologies refined through hundreds of investigations. Led by <a ljsid-3=\"\">Simmons gewähren</a>, VP of <a ljsid-5=\"\">Kochava-Gießerei</a>, and Tyler Levasseur, Manager of Foundry Data Analytics, the session unpacked how statistical analysis can expose even the most cleverly crafted fraud schemes.":1,"#Angebot zur Betrugsprävention":1,"#Webinar auf Abruf":1,"#Fordern Sie ein Ad Fraud Audit an,":1,"#点播的完整网络研讨会":1,"#Ready to audit your campaigns for fraud risks right now? <a ljsid-1=\"\">科恰瓦铸造厂</a> has conducted hundreds of fraud investigations, helping brands recover millions in misallocated ad spend. <a ljsid-3=\"\">Request a fraud consultation</a> to discover what patterns might be hiding in your campaign data—and what steps can immediately improve the quality of your traffic.":1,"#Within the redesigned Kochava platform, the <strong ljsid-1=\"\">Kochava Fraud Console</strong> has been overhauled and expanded to include additional fraud monitoring dashboards, including a brand new <strong ljsid-3=\"\">Blocked Traffic Summary</strong> dashboard. Check out <a ljsid-5=\"\">this blog post</a> 想要查询更多的信息。":1,"#Kochava recently hosted a <a ljsid-1=\"\">technical deep-dive webinar</a> to cut through fraud’s elaborate disguises, spotlighting detection methodologies refined through hundreds of investigations. Led by <a ljsid-3=\"\">格兰特西蒙斯</a>, VP of <a ljsid-5=\"\">科恰瓦铸造厂</a>, and Tyler Levasseur, Manager of Foundry Data Analytics, the session unpacked how statistical analysis can expose even the most cleverly crafted fraud schemes.":1,"#オンデマンドのウェビナー":1,"#広告不正監査をリクエストして":1,"#Ready to audit your campaigns for fraud risks right now? <a ljsid-1=\"\">コチャバファウンドリー</a> has conducted hundreds of fraud investigations, helping brands recover millions in misallocated ad spend. <a ljsid-3=\"\">Request a fraud consultation</a> to discover what patterns might be hiding in your campaign data—and what steps can immediately improve the quality of your traffic.":1,"#Within the redesigned Kochava platform, the <strong ljsid-1=\"\">Kochava Fraud Console</strong> has been overhauled and expanded to include additional fraud monitoring dashboards, including a brand new <strong ljsid-3=\"\">Blocked Traffic Summary</strong> dashboard. Check out <a ljsid-5=\"\">this blog post</a> 詳細については。":1,"#Kochava recently hosted a <a ljsid-1=\"\">technical deep-dive webinar</a> to cut through fraud’s elaborate disguises, spotlighting detection methodologies refined through hundreds of investigations. Led by <a ljsid-3=\"\">グラントシモンズ</a>, VP of <a ljsid-5=\"\">コチャバファウンドリー</a>, and Tyler Levasseur, Manager of Foundry Data Analytics, the session unpacked how statistical analysis can expose even the most cleverly crafted fraud schemes.":1,"#向我们索取免费演示 <span ljsid-1=\"\">finance app</span> marketing experts.":1,"#Learn about Search Ads Maven through Amy, a digital marketer struggling to manually optimize her spend on Apple Ads (formerly Apple Search Ads).":1,"#Fill out the form below to connect with a Search Ads Maven expert and<br ljsid-1=\"\"> learn how we can help optimize your Apple Ads strategy.":1,"#访问 <span ljsid-1=\"\"><a ljsid-1-0=\"\"><b ljsid-1-0-0=\"\">searchadsmaven.com</b></a></span>":1,"#Scale and optimize your Apple Ads (formerly Apple Search Ads) campaigns with AI-powered automation.":1,"#leveraged by expert Apple Ads marketers.":1,"#高尔夫球":1,"#Season 1 – Episode 1":1,"#<strong ljsid-0=\"\">Privacy-First</strong><br ljsid-1=\"\"> Respecting Platform-Specific Opt-In Rules<br ljsid-3=\"\"> Actor-Specific Identifiers Eliminating Re-Use<br ljsid-5=\"\"> Consent-Enriched<br ljsid-7=\"\"> Time-Based Optional":1,"#• Static IDs can be transacted without knowledge.<br ljsid-1=\"\"> • Static IDs lack a traceable history of consent.<br ljsid-3=\"\"> • Static IDs don’t facilitate permissions from the supplier.":1,"#most of":1,"#identitylocker graphic flow v":1,"#IdentityLocker graphic MAID":1,"#IdentityLocker graphic hero":1,"#IdentityLocker enables demand-side and supply-side parties to onboard their own first-party audience data into a secure locker. Parties can then manage the permissions of user data within their locker through secure identity tokens. Identity tokens are resolved across parties leveraging the third-party identity graphs.":1,"#<strong ljsid-0=\"\">ID- or Context-Based<br ljsid-0-1=\"\"> </strong>Flexible Support for Identifiers<br ljsid-2=\"\"> Optional Support for Contextual Attributes as an Alternative to IDs":1,"#<strong ljsid-0=\"\">Multi-Platform<br ljsid-0-1=\"\"> </strong>iOS, Android, CTV/OTT, Console<br ljsid-2=\"\"> and others":1,"#- myCast TV":1,"#- HyperTV, Inc.":1,"#- Bridgeupp LTD":1,"#- BIDGENCY GROUP LP":1,"#- BEAPUP SOLUTIONS LTD":1,"#- AnyClip Inc.":1,"#- Realtime Technologies GmbH":1,"#- Nowtilus GmbH":1,"#is a sophisticated learning system that continuously updates and enriches data, ensuring that budget recommendations are always accurate and ready to use.":1,"#quickly becomes outdated without regular updates, making it time-consuming and requiring skilled resources to manage.":1,"#<strong ljsid-0=\"\">AIM (постоянное инкрементное измерение)</strong> is a sophisticated learning system that continuously updates and enriches data, ensuring that budget recommendations are always accurate and ready to use.":1,"#Traditional MMM <span ljsid-1=\"\">vs.</span> ЦЕЛЬ":1,"#aimplatform.io":1,"#AIM enables the simulation of different investment scenarios, giving you a clear view of the potential impact on short-, mid-, and long-term performance.":1,"#5. Powerful scenario planning:":1,"#AIM delivers precise performance forecasts, enhancing your decision-making process and ultimately improving your return on investment.":1,"#4. Accurate forecasting:":1,"#: AIM presents actionable, meaningful MMM data to streamline your marketing investments, bolstering your buying decisions with powerful data science.":1,"#3. Effective data":1,"#With its sophisticated system that adapts and updates daily, AIM ensures that your insights are always current and accurate.":1,"#2. Continuous learning:":1,"#Leveraging real-time market data, AIM provides automated, optimized budget recommendations, enhancing performance by addressing variables such as seasonality, channel saturation, and incremental gains.":1,"#1. Optimized budget planning:":1,"#vs.":1,"#Tracking post-install events is important and Kochava makes it easy. Whether you want to start by tracking standard events or create and manage custom ones, we’ve got you covered. For more information, contact your account manager or see our":1,"#(por socio y rastreador)":1,"#(todos los dispositivos conectados)":1,"#(por socio)":1,"#(todos los socios integrados)":1,"#Atribución de medios pagos":1,"#(móvil, CTV y web)":1,"#(enlaces profundos + códigos QR)":1,"#(móvil y CTV)":1,"#Need Help Finding Your Plan? <a ljsid-1=\"\">Solicitar una consulta <i ljsid-1-1=\"\"></i></a>":1,"#（按合作伙伴和跟踪器）":1,"#（<a ljsid-1=\"\">自我归因网络</a>）":1,"#Hero Media Network":1,"#我已操作":1,"#跳过 180s":1,"#AutoGLM正在操作浏览器...":1,"#«Увеличьте рентабельность инвестиций в рекламу: передовые стратегии атрибуции в мобильных играх»":1,"#Enter<a ljsid-1=\"\"><strong ljsid-1-0=\"\"> Увеличьте рентабельность инвестиций в рекламу: передовые стратегии атрибуции в мобильных играх</strong></a>, the new guide from industry pioneers Kochava and <a ljsid-3=\"\">ТикТок для бизнеса</a>. This strategic playbook arrives at a pivotal moment, as traditional measurement approaches face disruption from privacy initiatives and evolving user behavior. Like a masterfully crafted power-up, the guide equips gaming marketers with the tools needed to thrive in an era when cutting-edge technologies revolutionize ad targeting while increasingly complex player actions and evolving privacy initiatives transform measurement paradigms.":1,"#Request a free consultation and demo with our <span ljsid-1=\"\">OTT 및 CTV</span> 전문가.":1,"#TikTokのTMPディレクトリ":1,"#TikTokの発表":1,"#TikTok의 TMP 디렉토리":1,"#TikTok의 발표":1,"#저희에게 연락해 주세요":1,"#문의하기":1,"#June 26th, 2025":1,"#Использовать <a ljsid-1=\"\">Веб-SDK</a> with <a ljsid-3=\"\">ИдентитиЛинк®</a> to create a single user ID for cross-device tracking on multiple platforms. IdentityLink® is what ties the web and mobile platforms together. It allows you to assign an internal ID that associates a user across connected devices and platforms like desktop and mobile. Enabling Web SDK is as simple as adding a pixel to the header of your existing web pages.":1,"#<a ljsid-0=\"\">Веб-SDK</a> allows for the tracking of ad performance across all your channels: website, mobile, email, blogs or social media pages. A user who clicks on an ad from one channel but later purchases on the web or installs an app, is now completely trackable through the Kochava Analytics platform. Forget about exporting data from Google Analytics and Kochava to piece together ad spend, revenue or activity from web and mobile. You don’t have to treat users on the web and mobile separately anymore. Track them all with Kochava.":1,"#Kochava, long renowned as the leader in mobile app attribution, introduces <a ljsid-1=\"\">Веб-SDK</a>—the bridge for in-app, mobile web, desktop and connected devices for cross-device tracking of your brand, giving you a holistic view of a user’s path to conversion.":1,"#Использовать <a ljsid-1=\"\">Аналитика</a> to understand which actions are being performed by users on each platform. Export IDs to create an audience segment for <a ljsid-3=\"\">reengagement</a> or send push notifications. Use <a ljsid-5=\"\">Запрос</a> for row-level data on user behavior between web and app.":1,"#<span ljsid-0=\"\">Here, you can see how a marketer can configure the various revenue range buckets. </span>Within the <strong ljsid-2=\"\">first conversion window</strong>, <span ljsid-4=\"\">if </span><a ljsid-5=\"\"><span ljsid-5-0=\"\">crowd anonymity</span></a><span ljsid-6=\"\"> is HIGH, the marketer would receive the </span><b ljsid-7=\"\">괜찮은</b><span ljsid-8=\"\"> conversion value (0-63) in the postback and know exactly which revenue bucket a cohort of users fell into. </span>":1,"#(パートナー別)":1,"#(パートナー&トラッカー別)":1,"#Paid Media Attribution <span ljsid-1=\"\">(<a ljsid-1-1=\"\">自己帰属ネットワーク</a>)</span>":1,"#（パートナーとトラッカー別）":1,"#（すべての接続デバイス）":1,"#有料メディアアトリビューション":1,"#（モバイルとCTV）":1,"#（<a ljsid-1=\"\">自己アトリビューションネットワーク</a>）":1,"#自己アトリビューションネットワーク":1,"#(по партнеру и трекеру)":1,"#(все подключенные устройства)":1,"#(по партнеру)":1,"#(разрешение идентификации между устройствами)":1,"#(все интегрированные партнеры)":1,"#(мобильные устройства, CTV и Интернет)":1,"#(глубокие ссылки + QR-коды)":1,"#Платная атрибуция медиа":1,"#(мобильные устройства и CTV)":1,"#<a ljsid-0=\"\">All Products</a><i ljsid-1=\"\"></i>Kochava für Verlage":1,"#An Introduction to":1,"#Mobile <i ljsid-1=\"\">Marketing</i> Manager":1,"#“Having our app event data in one platform has allowed us to understand which of our owned channels drives the most in-app engagement and what products we should highlight on our home tab <i ljsid-1=\"\">marketing</i> carousel.”":1,"#<i ljsid-0=\"\">Marketing</i> Analytics Manager":1,"#“Kochava is a game changer for measuring and optimizing our mobile apps. We now have a single source of truth across our omnichannel <i ljsid-1=\"\">growth</i> partners to quickly see what’s working and what’s not. Plus, the built-in fraud prevention ensures our ad dollars aren’t wasted on mobile ad fraud and fabricated app installs.”":1,"#Connect the dots between your ads and the <i ljsid-1=\"\">business</i> outcomes your media buyers care about, incorporating online outcomes across connected devices and offline outcomes, including footfall visitation and consumer purchase data.":1,"#Achieve data-driven, privacy-durable <i ljsid-1=\"\">growth</i> tailored to your unique KPIs.":1,"#growth":1,"#Real results from brands driving":1,"#Mix Modeling":1,"#<i ljsid-0=\"\">Marketing</i> Mix Modeling":1,"#Stay up to date on future product updates by <a ljsid-1=\"\">订阅我们的时事通讯</a>.":1,"#If you have further questions about the new Blocked Traffic Summary dashboard, contact your Client Success Manager or email <a ljsid-1=\"\">support@kochava.com</a>. Detailed support documentation is available <a ljsid-3=\"\">这里</a>.":1,"#这 <strong ljsid-1=\"\">Traffic by Block Reason</strong> table provides details on the underlying reason traffic has been blocked at a particular Blocklist Level.":1,"#这 <strong ljsid-1=\"\">Blocked Traffic by Blocklist</strong> bar chart provides a breakdown of blocked traffic volume by source.":1,"#这 <strong ljsid-1=\"\">Blocked Traffic Trend</strong> graph is helpful for understanding traffic spikes and correlative shifts in fraudulent traffic over time. Hover your mouse over the line graph to see day-by-day metrics. Use filtering options to view impressions vs. clicks, change date range, or narrow results to a specific app, network, campaign, and/or creative.":1,"#Request a free ad fraud consultation. <a ljsid-1=\"\"><strong ljsid-1-0=\"\">联系我们</strong></a>":1,"#22%から55%":1,"#疑わしいインストールのタイミング:":1,"#ゾンビインストール:":1,"#制約されたデバイスシグナル：":1,"#foundry@":1,"#kochava.com/foundry/":1,"#今すぐKochavaにご連絡ください":1,"#損失が雪だるま式に膨らむのを待つ必要はありません":1,"#危険信号":1,"#、初めてにして唯一のモバイル計測パートナー（MMP）":1,"#11～34%":1,"#合理的な推定値が":1,"#広告予算の3分の1以上が不正インストールに充てられていた":1,"#Stay up to date on future product updates by <a ljsid-1=\"\">subscribing to our newsletter</a>.":1,"#If you have further questions about the new Blocked Traffic Summary dashboard, contact your Client Success Manager or email <a ljsid-1=\"\">support@kochava.com</a>. Detailed support documentation is available <a ljsid-3=\"\">here</a>.":1,"#Request a free ad fraud consultation. <a ljsid-1=\"\"><strong ljsid-1-0=\"\">Contact Us</strong></a>":1,"#The Blocked Traffic Summary is the latest enhancement to the Kochava Fraud Console, empowering advertisers to battle ad fraud.":1,"#If you’re not currently a customer and would like a demo of the Kochava Fraud Console, please <a ljsid-1=\"\"><strong ljsid-1-0=\"\">contact us</strong></a>.":1,"#With the May 2025 launch of the redesigned Kochava platform, the Kochava Fraud Console was improved and expanded to include six additional fraud monitoring":1,"#Prevent wasted ad spend on fraudulent traffic":1,"#Stay up to date on future product updates by <a ljsid-1=\"\">サブスクリプション</a>.":1,"#To learn more about or request a demo of Kochava ad fraud prevention tools, visit <a ljsid-1=\"\">kochava.com/product/ad-fraud-prevention/</a>.":1,"#Only by implementing robust fraud detection tools and working with verified partners can mobile advertisers protect their investments and ensure that their campaigns drive authentic engagement and measurable growth.":1,"#Fraudulent activities such as bot traffic, click farms, and spoofed app installs can consume upwards of 40% of unprotected mobile ad budgets, meaning that advertisers pay for nonexistent users who will never convert into actual customers. Beyond the immediate financial waste, ad fraud corrupts attribution data and audience insights, leading to misguided optimization decisions and targeting strategies. This creates a compounding effect wherein advertisers not only lose money to fraudulent activity but also make poor strategic choices based on polluted data, ultimately hampering their ability to reach real users and achieve genuine business outcomes.":1,"#Mobile advertisers are combating advertising fraud more aggressively, as it directly undermines campaign effectiveness and ROI while distorting critical performance data.":1,"#Research published by <a ljsid-1=\"\">Statista</a> estimates that advertising fraud losses will surpass $173 billion by 2028, with North America accounting for 42% of all losses.":1,"#The Ad Fraud Epidemic":1,"#If you’re not currently a customer and would like a demo of the Kochava Fraud Console, please <a ljsid-1=\"\"><strong ljsid-1-0=\"\">こちらにお問い合わせください。</strong></a>.":1,"#To manage your blocklist via API or set automatic custom thresholds, contact your Client Success Manager or email <a ljsid-1=\"\">support@kochava.com</a>.":1,"#Fight back against costly advertising fraud":1,"#Once selected, a new tab opens, enabling you to save the entry to your blocklist. <em ljsid-1=\"\">Please allow 24 hours for the update to reflect in your account. </em>":1,"#While perusing the Kochava Fraud Console, administrators can manually add site IDs, IP addresses, and/or device IDs to their account-level blocklist. When you are in a dashboard view and table that supports this option, you’ll see an<em ljsid-1=\"\"> Add to Blocklist</em> option for eligible entries.":1,"#Managing Your Blocklist":1,"#If you have further questions about the new Blocked Traffic Summary dashboard, contact your Client Success Manager or email <a ljsid-1=\"\">support@kochava.com</a>. Detailed support documentation is available <a ljsid-3=\"\">こちら</a>.":1,"#Transactions are from a source flagged for consistent time-to-install (TTI) distribution outliers indicating fraudulent behavior.":1,"#TTI Outlier":1,"#Transactions are from a source flagged for excessive volume of clicks and potential install matches wherein a mismatch occurs between the platform indicated at click and the platform indicated at install.":1,"#Transactions are from a source (e.g., device ID, IP address, site ID) added by the advertiser via the Manage Account Blocklist dashboard.":1,"#Manage Account Blocklist":1,"#Launched in 2017, the Fraud Console is a core component of Kochava’s AI-powered ad fraud prevention suite that emboldens marketers to":1,"#Transactions are from a source flagged for exceedingly low mean time to install (MTTI), the average time between click and install.":1,"#Low MTTI":1,"#Transactions fall outside a prescribed allowed traffic date range within Traffic Verifier.":1,"#Invalid Traffic Dates":1,"#Transactions are from a source flagged for excessive volume of invalid purchase receipts.":1,"#Invalid Purchase Receipts":1},"version":47272}]