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He shares practical insights on product functionality, troubleshooting, and best practices for implementing translation technology. With a strong technical background, Kirk helps teams streamline localization workflows and get the most out of Localize.Read articles by Kirk Bobash on the Localize blog. He provides expert guidance on translation tools, troubleshooting, and localization best practices—helping businesses optimize their workflows and scale multilingual content efficiently.":1,"#A bswift®":1,"#⌘D":1,"#Perspectives":1,"#Stop":1,"#Next Sentence":1,"#Play/Pause":1,"#Play":1,"#Previous Sentence":1,"#Discover how Mimeo Digital seamlessly translated and launched their platform in 15 languages—processing over 5,000 words using Localize’s intuitive workflow, minimal dev effort, and instant global reach.":1,"#| Localize":1,"#to Localization":1,"#Localize Glossary Packs Update: 9 New Language Term Packs":1,"#Jumpstart your translation workflow with Localize Glossary Packs. 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They should start with how you navigate to them.":1,"#Localize rebuilt its navigation bar so your daily workflow moves faster and with less friction from the moment you log in.":1,"#SidePanelIcon":1,"#Built for speed and accuracy, Localize’s AI-powered platform takes the guesswork out of localization. In this demo, you’ll see how new features like our On-Page Editor, Smart Select engine matching, real-time Translation Quality Scores, and instant AI Style Guides simplify the way teams translate and manage content.":1,"#Date Localization | Advanced Platform Feature | Localize":1,"#Get verified answers to the technical questions buyers and engineers ask most about Localize, from implementation effort to supported AI models to security and compliance, and when buying beats building in-house.":1,"#Localize Technical FAQ":1,"#Learn how to streamline web app localization workflows for dynamic content, multilingual campaigns, and enterprise-scale growth — with less developer effort.":1,"#How to streamline web app localization in 2026":1,"#Team Page Redesign | Localize":1,"#Focus Mode | Localize":1,"#on-demand":1,"#On-Demand Webinar: Unlocking Growth - The ROI of Localization for Global Audiences":1,"#Create a Human Translation Order from the Manage Phrases Page - Localize":1,"#See the example for the \"contact-us\" page when using subdirectories.":1,"#The default <a ljsid-1=\"\">Localize language-switching widget</a> now supports sites that use subdomains or subdirectories for the different languages in your website. This is a great addition for sites that are using language-based subdomains or subdirectories to <a ljsid-3=\"\">increase page rankings for SEO</a>.":1,"#The default Localize language-switching widget now supports sites that use subdomains or subdirectories for the different languages in your website.":1,"#See how BetterHelp centralized localization for a high-volume therapy platform with Localize, meeting compliance across 5 languages":1,"#How BetterHelp Scaled Compliant Localization | Localize":1,"#Improved UI for Advanced Filtering | Localize":1,"#This isn’t just a UI improvement. It’s the standard we’re holding every layer of Localize to. Because advanced workflows deserve an interface that handles complexity for you.":1,"#This update does exactly that.":1,"#And performance improvements across the board mean the interface responds as fast as your team thinks.":1,"#Filters are organized by type for immediate clarity into exactly what’s being shown and why.":1,"#Applied filters now automatically collapse into a clean, expandable section when six or more filters are active, keeping your workspace clear and your focus intact.":1,"#Localize’s redesigned advanced filtering UI was built to eliminate that friction entirely.":1,"#Managing multilingual content at scale across projects, labels, workflows, and markets requires an interface built to handle that complexity without amplifying it. Every scroll, every stacked filter, every moment spent deciphering what data is displayed is friction that compounds.":1,"#Advanced workflows don’t get simpler over time. They get more complex.":1,"#Localize eliminated the friction that compounds in complex filtering workflows, with a redesigned UI built for agile teams and advanced workflows.":1,"#Everything you need to localize your website or app for global audiences — from i18n setup and UI adaptation to e-commerce localization and RTL language support.":1,"#Localize la suite de inteligencia artificial":1,"#Better Imports and Exports | Localize":1,"#Edit Website Translations with Localize On-Page Editor":1,"#Localize AI Suite | Localize":1,"#Insights":1,"#See how a global consulting firm used Localize to deliver training content in 7 languages with an on-page widget, no duplicate pages required":1,"#Global Consulting Firm Case Study | Localize":1,"#On-Page Editor | Localize":1,"#Website & App Localization - Localize Blog":1,"#You'll see your website with the On-Page Editor enabled, allowing you to view and edit translations for the phrases on the current page.":1,"#Use the new On-Page Editor directly on your website to view and edit translations in place. Enter a page URL, enable the editor, and update phrases instantly.":1,"#See how HealthSherpa centralized localization with Localize to support high-traffic enrollment flows, manage capacity, and reduce operational risk.":1,"#Translate your site with a no-code solution: no files, no developers, no manual uploads. See how Localize keeps translations in sync automatically.":1,"#No-Code Website Translation | Localize Without Files or Developers":1,"#Supported Languages for Machine and Human Translation Services":1,"#Simply put, you shouldn’t have to upgrade plans or experience pricing restrictions just to integrate with your existing tech stack. <strong ljsid-1=\"\">Localize provides you instant access to 40+ integrations that aren’t paywalled.</strong> It’s not revolutionary thinking, it’s about making life easier.":1,"#Learn how to conquer content changes during website localization. Discover strategies for transcreation, maintaining brand consistency, overcoming translation challenges, and accelerating the process.":1,"#Conquering Content Changes During the Translation Process":1,"#For more details on utilizing Date Localization, <a ljsid-1=\"\">visit our help docs</a>.":1,"#We’ve also introduced an additional \"lz-phrase-contains-date\" label which is perfect for creating label-based automations.":1,"#Dive into our latest feature, Date Localization! The Advanced Platform Customers can visit the Project Library Settings to enable Automatic Detection and Localization of Dates inside your phrases for each language.":1,"#Automatically detect and localize dates in your phrases for each language with our new Date Localization feature! Advanced Platform customers can enable this in Project Library Settings. Learn more in our help docs.":1,"#Tired of the endless back-and-forth of file-based translation? 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With nearly 40,000 URLs indexed by search engines, the team also needed a way to handle large volumes of duplicate and boilerplate content efficiently so marketing could scale locales without doubling reviewer work.":1,"#Scaling beyond 3 languages without creating an engineering bottleneck":1,"#DESTACO is a global leader in automation, workholding, and containment solutions for manufacturing, providing products and custom engineering solutions worldwide. 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Stay competitive with optimized voice recognition features.":1,"#Price Internationalization and Its Importance":1,"#Learn why localization testing is vital for global success. Discover the types of tests to conduct, the benefits of early testing, and how tools like Localize can simplify the process and improve your localized products.":1,"#The Evolution of Localization with New Tech":1,"#Localize's glossary controls let you define which terms stay locked — product names, campaign phrases, proprietary terminology. Those terms carry through automatically across every translation, whether AI-generated or human-reviewed, across every language in your program.":1,"#How do glossary controls handle brand terms that shouldn't be translated?":1,"#Marketing teams can handle day-to-day updates — copy changes, CTA edits, translation approvals — without developer involvement. The on-page editor lets your team review and approve translations directly on the live site. Source content changes sync to localized versions automatically.":1,"#Can marketing manage localized pages without pulling in a developer?":1,"#Website localization tools from Localize integrate with GA4 natively. Page views, language switches, and any custom events your team defines flow into your existing setup — localization data sits alongside the rest of your marketing reporting.":1,"#Will this work with the analytics setup we already have?":1,"#Questions Marketing Teams Ask Before Adopting Website Localization Tools":1,"#Built for Teams Running Localization as a Program":1,"#Expanding into the wrong market wastes budget and time. Download a language preference report directly from the Localize app to see which languages your actual visitors use. The markets worth prioritizing are already in your traffic data.":1,"#Lock The Terms That Shouldn’t Change":1,"#Every Translation Reflects Your Brand":1,"#<strong ljsid-0=\"\">A translation that looks right in a spreadsheet can break layout, lose meaning, or miss the mark entirely on a live page. </strong>With Localize’s <a ljsid-2=\"\">on-page editor</a> your team reviews and approves copy in context, on the actual site, before anything publishes. Brand issues get caught here and not in a post-launch audit.":1,"#Most localization delays come down to two handoff points: waiting on a developer to push an update, and reviewing translations without seeing how they actually render. Both are solvable without adding process or headcount.":1,"#Time: 12 p.m. Eastern":1,"#Date: October 30, 2025":1,"#George Ng’ethe":1,"#Designed for scalability, Localize automates translation workflows end-to-end.":1,"#Phrase is a powerful enterprise localization suite built around files, projects, and workflows. Localize is built for websites—using JavaScript to detect on-page content, keep translations continuously in sync, and support multilingual SEO without multiplying pages.":1,"#Compare Localize vs Phrase. Localize uses a JavaScript snippet to detect and translate live website content continuously—plus SEO tools like hreflang and language subdirectories.":1,"#If your team doesn’t know the status of translations, how can you create productive, scalable workflows? <strong ljsid-1=\"\">Unclear task management is risk-prone and causes delays.</strong> Localize’s task management is straightforward with simple searches, filtering, and sorting, so everyone is on the same page.":1,"#Localize’s dynamic variables let you merge phrases containing names, dates, order numbers, and other tokens—so your team translates once instead of re-translating endless variants.":1,"#Localize includes dedicated SEO settings and multilingual SEO guidance (hreflang support, indexing best practices), plus options like language subdirectories for SEO-friendly locale routing.":1,"#Localize detects on-page content automatically and keeps translations in sync as pages evolve—without repeated export/import cycles. For teams shipping marketing updates, product launches, and new modules constantly, that means less engineering involvement and fewer translation bottlenecks.":1,"#Compare Localize and Phrase feature-by-feature.":1,"#Predictable capacity planning — the team needed a way to expand localization capacity incrementally as usage rose without creating governance headaches or costly refactors.":1,"#Multiple projects and languages — a growing footprint of web projects required a consistent approach to translation governance and state management.":1,"#As HealthSherpa grew, localization became an operational bottleneck for three reasons:":1,"#Avoiding operational friction while scaling localization":1,"#Healthtech":1,"#HealthSherpa’s localization effort shows how a centralized translation platform, combined with elastic capacity, can convert a scalability risk into an operational capability. By synchronizing translation state across projects and using staged pageview add-ons, HealthSherpa preserved enrollment reliability during traffic spikes while simplifying governance and planning for continued growth.":1,"#Centralized translation state and governance reduced the operational risk of interruptions and made incremental capacity planning straightforward for product and engineering teams.":1,"#HealthSherpa completed multiple pageview add-ons to support peak enrollment traffic and avoid service limits.":1,"#The account now manages translations for 2 languages across 4 projects.":1,"#With Localize, HealthSherpa established a standardized translation workflow across multiple product projects and achieved the operational flexibility required to support high-traffic enrollment flows:":1,"#Standardized processes and reduced operational risk":1,"#As HealthSherpa’s enrollment platform grew, localization limits became a potential risk to reliability and scale. By moving to a centralized translation workflow and using elastic pageview capacity, HealthSherpa transformed localization from an operational bottleneck into a predictable, manageable part of platform growth.":1,"#Implementation highlights — governance and operational controls":1,"#Project-level management — the team mapped multiple web initiatives to separate Localize projects so governance, QA and release control could be scoped by product area while preserving a unified process.":1,"#Incremental pageview add-ons — rather than a single large commitment, HealthSherpa used staged pageview add-ons to expand capacity as traffic grew, reducing the risk of hard limits interrupting enrollment flows.":1,"#Centralized translation state — Localize kept pending phrases and translation state in one dashboard so product and engineering teams could manage translation work across projects.":1,"#HealthSherpa adopted Localize to centralize translations and synchronize language projects directly from the live web application. Key elements of the solution:":1,"#Centralized translation and incremental capacity":1,"#Scaling Localization for High-Traffic Enrollment—Without Risk":1,"#HR Tech Localization Platform | Scale Global HR Software":1,"#Comment fonctionne l'outil de traduction IA de Localize ?":1,"#WorkBuzz’s adoption of Localize demonstrates how a synchronized, centrally governed localization platform can eliminate manual translation bottlenecks, unify translations across web and email channels, and scale language coverage across multiple projects. By moving to a single translation workflow and expanding capacity after onboarding, WorkBuzz reduced operational friction and accelerated localization cycles for a growing, multi-market HR platform.":1,"#WorkBuzz moved from trial to full deployment and completed a renewal/expansion activity to continue and broaden the partnership.":1,"#Reduced manual effort and faster localization — Centralized workflows and integration with email and web toolchains cut manual handoffs and sped the time from source change to published translation.":1,"#Expanded language footprint — Localize manages translations for 8 languages, giving WorkBuzz the coverage needed for its European markets.":1,"#Multi-project deployment — Localize now supports WorkBuzz across multiple projects, enabling centralized management of product and customer communications.":1,"#Following onboarding and an expansion step, WorkBuzz broadened its localization program:":1,"#Broader language coverage and faster cycles":1,"#These practices allowed WorkBuzz to scale localization in lockstep with product releases and marketing activity.":1,"#Capacity planning and renewal — After onboarding, WorkBuzz completed a renewal/expansion step to add languages and project capacity as usage grew.":1,"#Project sync and governance — Localize’s sync capabilities kept translation state, pending phrases and QA centralized, reducing the need for manual extraction and redeployment.":1,"#Unified workflow across channels — Web projects and email campaigns were managed through Localize so content and translations stayed consistent across customer touch points.":1,"#During implementation, WorkBuzz focused on operational efficiency and integration:":1,"#Implementation highlights — integration, governance and expansion":1,"#This approach removed localization as a recurring operational roadblock while giving teams a single source of truth for translations.":1,"#Iterative engagement — WorkBuzz evaluated Localize in a trial, completed full onboarding, and then renewed and expanded the engagement to add capacity and broaden scope.":1,"#Email and web integration — Localize integrated with the customer’s email and web toolchain so product UI and customer-facing communications were covered by the same workflow.":1,"#Project and language sync — Localize pulled site content and project phrases into a single dashboard so teams could manage pending phrases, approvals and publication in one place.":1,"#WorkBuzz adopted Localize to centralize translation workflows and sync languages and projects directly from its web application. Key solution elements included:":1,"#A single platform that syncs web and email projects":1,"#These requirements made a centralized, developer-friendly localization solution essential.":1,"#High traffic and platform limits — the enrollment product is high-volume; HealthSherpa needed to avoid service disruption from pageview caps imposed by localization tooling.":1,"#This approach allowed HealthSherpa to scale translation capacity in lockstep with traffic and minimize operational friction.":1,"#Create a human translation order directly from the Manage Phrases page! This will allow you to filter the list of phrases that you would like to get translated using all of the filters available on the Manage Phrases page, then start your order.":1,"#Retranslate:":1,"#<em ljsid-0=\"\">Shorten: </em>Instantly shorten translations to fit character limits without losing meaning or tone":1,"#<em ljsid-0=\"\">Translation Insights: </em>Fine-tune translations with quality scores and clear, digestible tips on how to improve — regardless of whether or not you know the language":1,"#AI One-Click Actions":1,"#Then we built something to solve it —":1,"#And we asked: “What if AI could quietly remove bottlenecks in one click?”":1,"#So, we focused on one thing: Where are people spending the most time on repetitive tasks?":1,"#You don’t need another tool that forces you to think like a prompt engineer. You need help where you’re already working, without changing your workflow.":1,"#These aren’t bells and whistles — they’re built-in time-savers designed to make your localization faster, easier, smarter, and more accessible.":1,"#No setup. No prompts. Just smart AI integrated directly into your workflows.":1,"#Confidently compare and pick the best translations with AI-optimized options displayed side-by-side":1,"#We didn’t add AI because it was trendy.":1,"#Stay tuned for more updates and check out the new Widget UI in our help docs.":1,"#Our Widget UI has undergone a significant transformation! Not only have we streamlined the interface for better usability, but we've also made space for upcoming features like custom flag icons for languages, branded theme options, mobile-specific options and more. These updates pave the way for a more personalized and engaging user experience in our dashboard.":1,"#Our Widget UI has undergone a significant transformation! Not only have we streamlined the interface for better usability, but we've also made space for upcoming features like custom flag icons for languages, branded theme options, mobile-specific options and more.":1,"#Enter the address of the page that you'd like to edit and click Submit.":1,"#Launch On Your Timeline, Every Time":1,"#These updates are designed to make the management of team permissions smoother and more intuitive.":1,"#<strong ljsid-0=\"\">Optimized for Large Teams:</strong> Additional updates are on the way to further streamline team management, especially for larger teams, enhancing overall administrative efficiency.":1,"#<strong ljsid-0=\"\">New Permissions Interface:</strong> Our permissions are now neatly organized into tabs, making it easier to find and adjust what you need quickly.":1,"#<strong ljsid-0=\"\">Last Change Tracking:</strong> Easily see when and who made updates to a user's permissions on the All Projects section":1,"#Here’s what’s new:":1,"#Why Choose Us for Financial Services Translation?":1,"#It’s the perfect mix of visibility, flexibility, and control, all without sacrificing functionality for simplicity.":1,"#Move it, resize it, and adapt it to the way you work best with labels, priority icons, and translation sources still right where you need them.":1,"#With all the editing power you rely on intact and with every feature you need at your fingertips, you can now edit your translations in a compact, movable, distraction-free environment that keeps your attention focused where it matters the most — your content.":1,"#One click evolves your on-page editing workspace so you can focus on the task at hand with more clarity, even more control, and most importantly, with <strong ljsid-1=\"\">no distractions.</strong>":1,"#<strong ljsid-0=\"\">Focus Mode</strong> takes this ambition to the next level.":1,"#We also promised you that it’s our ambition to give you the best tools available on the market, so that you can stay focused, in control, and translate with ultimate precision.":1,"#That’s what we promised you with the launch of the new Localize On-Page Editor.":1,"#“Adapting to your workflow — not the other way around — with the flexibility, control, and precision you need to translate in-line and in-real-time.”":1,"#Eager to learn more about Focus Mode? Head over to our <a ljsid-1=\"\">Help Doc</a> to see everything that’s possible with this evolution of the Localize On-Page Editor.":1,"#Authentication process":1,"#Website localization tools for marketing teams handle more of the program than translation alone. Localize adds brand controls that keep terminology consistent, an on-page editor so your team can review copy in context, and publishing workflows marketing manages directly — so localized pages stay current even as your English site changes.":1,"#Localize reads the browser language preference each visitor has set and serves the corresponding version of your site. A visitor with their browser set to Japanese sees your Japanese site. No additional configuration required from your team.":1,"#<a ljsid-0=\"\">bswift</a>, <a ljsid-2=\"\">JOOR</a>, <a ljsid-4=\"\">Code.org</a> — the marketing teams getting the most out of Localize treat international publishing the same way they treat their English program. Campaigns go out on schedule. Brand voice holds across markets. A new language doesn't mean starting the process over. These are the website localization tools for marketing teams that treat localization as a program — not a project.":1,"#Set Your Brand Standards Once":1,"#For one language, consistency is manageable. At five, it breaks down without the right controls in place.":1,"#Within Manage Phrases, you can now sort the order of phrases according to different criteria.This allows you to more easily prioritize your most important content and make your localization workflows a lot more efficient.":1,"#As this localization case study shows, website and software localization shouldn’t be an afterthought, but a priority in today’s <a ljsid-1=\"\">multilingual</a> business landscape.":1,"#See how your team can eliminate manual QA and guesswork in our demo. We'll show you three breakthrough features: the On-Page Editor for translating and reviewing directly on your live site; Smart Select, which automatically picks the best translation engine for maximum accuracy; and AI-powered quality scores that instantly validate tone, clarity, and brand consistency, giving your team the confidence to launch faster.":1,"#On-Demand Webinar: Unlocking the Next Generation of AI-Powered Translation":1,"#Learn the differences between file-based and JavaScript localization for website translation. Discover which approach is best for your project and streamline your international growth.":1,"#Translate in real time with ultimate focus. Localize’s new Focus Mode streamlines editing with a compact, flexible, distraction-free workspace.":1,"#Work":1,"#Alternative Airlines' booking platform was originally available only in English. While this worked for English-speaking users, it created stress and uncertainty for non-English speakers, especially when making complex or costly flight arrangements.":1,"#Alternative Airlines’ localization challenge":1,"#“On just our second sales call, Graham brought in the product lead to talk through what was working for us and what wasn’t. That level of care really stood out.”":1,"#Part of that speed came from the <a ljsid-1=\"\">defined variables</a> feature, which allowed Alternative Airlines to scale translations without ballooning their costs. It gave them the flexibility to reuse key phrases and dynamic content, while maintaining accuracy and tone across the board.":1,"#Deliver natural, accurate <a ljsid-1=\"\">website translations</a> at scale.":1,"#The company needed a robust localization solution that would:":1,"#“We knew it wasn’t just about changing words. It was about making sure people understood exactly what they were booking, what they were paying for, and what to expect from us. The results have shown us that speaking our customers' language can make all the difference!”":1,"#For Alternative Airlines, this wasn’t just about missed revenue. It was also about trust and clarity:":1,"#Email Form failure":1,"#Email Form success":1,"#Email Form":1,"#<strong ljsid-0=\"\">Real-time translation updates.</strong><em ljsid-1=\"\"> </em>Create webhooks to receive instant notifications about key events, triggering automated actions within your app whenever translations are added, updated, or deleted.":1,"#They began to notice lower engagement rates in key international markets like Spain, Italy, and the UAE. Customers in these regions expected a <a ljsid-1=\"\">localized experience</a>, and when they didn’t get it, they left the site or left negative reviews.":1,"#<a ljsid-0=\"\">Alternative Airlines</a> is a global flight search and booking platform offering access to over 600 airlines worldwide. Based in the UK, the company specializes in making flight booking simple, flexible, and accessible for travelers in more than 160 countries—especially those seeking alternative payment options.":1,"#Code to Multilingual in 4 Steps":1,"#Code once. translate forever.":1,"#Global Flight Search & Booking Platform":1,"#Engagement Increase":1,"#Alternative Airlines launched full-site translations in Spanish, Italian, Portuguese, Arabic, and French, with more languages in progress. Since launching:":1,"#“We found that customers were leaving negative reviews simply because the site wasn’t available in their native language. That’s when we knew something had to be done.”":1,"#Support fast rollouts as demand increased.":1,"#1 k":1,"#If a privacy complaint or dispute relating to Personal Data received by Localize Corporation in reliance on the Data Privacy Framework (or any of its predecessors) cannot be resolved through our internal processes, we have agreed to participate in the <a ljsid-1=\"\">VeraSafe Data Privacy Framework Dispute Resolution Procedure</a>. Subject to the terms of the VeraSafe Data Privacy Framework Dispute Resolution Procedure, VeraSafe will provide appropriate recourse free of charge to you. To file a complaint with VeraSafe and participate in the VeraSafe Data Privacy Framework Dispute Resolution Procedure, please submit the required information here: <a ljsid-3=\"\">https://www.verasafe.com/privacy-services/dispute-resolution/submit-dispute/</a>":1,"#Localize Corporation complies with the EU-U.S. Data Privacy Framework (EU-U.S. DPF), the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. Data Privacy Framework (Swiss-U.S. DPF) as set forth by the U.S. Department of Commerce. Localize Corporation has certified to the U.S. Department of Commerce that it adheres to the EU-U.S. Data Privacy Framework Principles (EU-U.S. DPF Principles) with regard to the processing of personal data received from the European Union and the United Kingdom in reliance on the EU-U.S. DPF and the UK Extension to the EU-U.S. DPF. Localize Corporation has certified to the U.S. Department of Commerce that it adheres to the Swiss-U.S. Data Privacy Framework Principles (Swiss-U.S. DPF Principles) with regard to the processing of personal data received from Switzerland in reliance on the Swiss-U.S. DPF. If there is any conflict between the terms in this privacy policy and the DPF Principles and/or the Swiss-U.S. DPF Principles (DPF Principles), the Principles shall govern. To learn more about the Data Privacy Framework Program (DPF Program), and to view our certification, please visit <a ljsid-1=\"\">https://www.dataprivacyframework.gov/</a>.":1,"#Do I need to create separate sites for each language?":1,"#In compliance with the DPF Principles, Localize Corporation commits to resolve DPF Principles-related complaints about your privacy and our collection or use of your personal information. European Union, Switzerland, and United Kingdom individuals with inquiries or complaints regarding our handling of personal data in reliance on the DPF should first contact Localize Corporation":1,"#Localize Vs. Transifex":1,"#Website Localization":1,"#These reports will provide useful data for the rest of your team.":1,"#Visitor Language Preference":1,"#Do I need to manage translations manually in code?":1,"#Can I translate dynamic or single-page app content?":1},"version":51603}]