[{"_id":"project-settings","settings":{"translateMetaTags":true,"translateAriaLabels":true,"translateTitle":true,"showWidget":true,"isFeedbackEnabled":false,"fv":1,"customWidget":{"theme":"dark","font":"rgb(255, 255, 255)","header":"rgb(0, 0, 0)","background":"rgba(0, 0, 0,0.8)","position":"right","positionVertical":"bottom","border":"","borderRequired":false,"widgetCompact":true,"isWidgetPositionRelative":false},"widgetLanguages":[{"code":"es-LA","name":"Español (América Latina)"},{"code":"fr-CA","name":"Français (Canada)"}],"activeLanguages":{"fr-CA":"Français (Canada)","es-LA":"Español (América Latina)","de":"Deutsch","en":"English"},"enabledLanguages":["de","en","es-LA","fr-CA"],"debugInfo":false,"displayBranding":true,"displayBrandingName":true,"localizeImages":false,"localizeUrls":false,"localizeImagesLimit":false,"localizeUrlsLimit":true,"localizeAudio":false,"localizeAudioLimit":false,"localizeDates":false,"disabledPages":[],"regexPhrases":[],"allowComplexCssSelectors":false,"blockedClasses":false,"blockedIds":false,"phraseDetection":true,"customDomainSettings":[],"seoSetting":[],"translateSource":false,"overage":false,"detectPhraseFromAllLanguage":false,"googleAnalytics":false,"mixpanel":false,"heap":false,"disableDateLocalization":false,"ignoreCurrencyInTranslation":false,"blockedComplexSelectors":[]},"version":4599},{"_id":"en","source":"en","pluralFn":"return n != 1 ? 1 : 0;","pluralForm":2,"dictionary":{},"version":4599},{"_id":"outdated","outdated":{"#iQ Storefront + iQ Pay":1,"#by <span ljsid-1=\"\">Ash Kreider</span> on Apr <span ljsid-3=\"\">9</span>, <span ljsid-5=\"\">2024</span> in <a ljsid-7=\"\"> Interconnected Commerce </a>":1,"#by <span ljsid-1=\"\">Niki Blott, Event & Growth Marketing Manager</span> on May <span ljsid-3=\"\">6</span>, <span ljsid-5=\"\">2026</span>":1,"#iQmetrix to Showcase Intelligent Commerce Operating System and…":1,"#COPENHAGEN, Denmark — May 6, 2026 — iQmetrix, the Intelligent Commerce Operating System for telecom, announced today it will exhibit, speak, and compete…":1,"#iQmetrix Announces First-Ever <span ljsid-1=\"\"></span><span ljsid-3=\"\">“</span>Telecom Retail Summit” at MWC Barcelona <span ljsid-5=\"\">2026</span>":1,"#iQmetrix is the global provider of Intelligent Commerce Operating Systems for telecom. It replaces fragmented legacy stacks with a modern, modular layer that orchestrates telcos, retailers, and OEMs into one intelligent flow across channels and markets. The result is less complexity, lower cost, and the speed to move ahead.":1,"#Schedule a meeting with the team in Copenhagen.":1,"#iQmetrix will be at <strong ljsid-1=\"\">Booth #<span ljsid-1-1=\"\">317</span></strong> throughout the event.":1,"#Meet iQmetrix at DTW Ignite <span ljsid-1=\"\">2026</span>":1,"#AM.":1,"#at":1,"#, June":1,"#The session will cover the evolution from omnichannel to agentic commerce, walk through the architecture of an Intelligent Commerce Operating System, and include a live product demonstration connecting AI-native workflows to real commerce outcomes. The future of commerce, Raymer will argue, will not be won by optimizing channels separately. It will be won by orchestrating the experience between them. The session will take place on Day":1,"#<span ljsid-0=\"\"></span><span ljsid-2=\"\">“</span>The Rise of Agentic Commerce: Why CSPs Need an Operating System for Phygital Experiences.”":1,"#Jason Raymer, Senior Vice President of Client Experiences at iQmetrix, will take the stage in The Loft (DTW Ignite’s destination for tech demos and disruptor stories) for a session titled":1,"#The Loft: The Rise of Agentic Commerce":1,"#— a project that demonstrates how agentic, standards-based architecture can power intelligent plan recommendations at scale, moving beyond static product catalogues toward dynamic, personalized commerce experiences. Attendees can visit the Catalyst kiosk to see composable, ODA-aligned components working together in a real-world proof of concept.":1,"#ODA PRISM: Recommending the Ultimate Telecom Plan (Phase II)":1,"#As part of the TM Forum Catalyst initiative, iQmetrix is showcasing":1,"#Catalyst Project: Powering Intelligent Plan Recommendations":1,"#<em ljsid-0=\"\"><span ljsid-0-0=\"\">“</span></em><em ljsid-1=\"\">Telecom isn’t being disrupted by AI. It’s being exposed by it. Consumers expect one journey, but the industry still runs on fragmented systems patched together, systems that resist AI at every layer,” </em>said Christopher Krywulak, Founder and CEO at iQmetrix.":1,"#AI isn’t improving commerce. It’s breaking the model. Journeys are becoming agent-driven and non-linear. CSPs are already selling to customers who arrive with agents that compare, negotiate, and transact on their behalf. The systems behind telecom commerce were not built for this. For years, iQmetrix has been connecting the disconnected: linking telcos, retailers, and OEMs into a single commerce flow across digital and physical channels. That interconnection was the prerequisite. What it enables is the outcome: a system that does not just move transactions through, but orchestrates intelligently. The result is an Intelligent Commerce Operating System, a foundational layer built to orchestrate every experience, for humans and agents alike.":1,"#DTW Ignite <span ljsid-1=\"\">2026</span><span ljsid-2=\"\"></span><span ljsid-4=\"\">’</span>s theme, <span ljsid-6=\"\"></span><span ljsid-8=\"\">“</span>The Future. Faster.,” captures the urgency facing communications service providers worldwide. Telcos have spent decades building world-class networks that consumers increasingly take for granted, yet that investment hasn’t translated into loyalty. Loyalty is now earned at the commerce layer: at the moment of discovery, purchase, activation, and support. Meanwhile, decades of accumulated complexity, from disconnected POS systems to fragile activation flows, are blocking the shift from AI-curious to AI-native.":1,"#The Future of Commerce Is Won at the Orchestration Layer":1,"#The debut marks a milestone in iQmetrix’s global growth strategy and deepens its partnership with TM Forum, following its recent recognition as an <a ljsid-1=\"\"><strong ljsid-1-0=\"\">ODA Component Directory Partner</strong></a>.":1,"#<strong ljsid-0=\"\">COPENHAGEN, Denmark — May <span ljsid-0-1=\"\">6</span>, <span ljsid-0-3=\"\">2026</span> — </strong>iQmetrix, the Intelligent Commerce Operating System for telecom, announced today it will exhibit, speak, and compete as a bronze sponsor at <strong ljsid-2=\"\">DTW Ignite <span ljsid-2-1=\"\">2026</span></strong> in Copenhagen from June <span ljsid-4=\"\">23</span> – <span ljsid-6=\"\">25</span>. The company will deliver a live product demo in The Loft, showcase its <strong ljsid-8=\"\">ODA PRISM</strong> Catalyst project alongside a consortium of global operators and technology partners, and exhibit at Booth #<span ljsid-10=\"\">317</span> throughout the event.":1,"#Bronze sponsor debut includes Catalyst project innovation, live platform demo, and a unified AI‑native commerce vision":1,"#on May":1,"#Han Hwang, General Manager of Gen <span ljsid-1=\"\">7</span><span ljsid-2=\"\"></span><span ljsid-4=\"\">’</span>s Western Region, said that the sophistication of the iQmetrix solution suite and all its functions and features has created some steeper learning curves. But once he and his team at Gen <span ljsid-6=\"\">7</span> had mastered all those <span ljsid-8=\"\"></span><span ljsid-10=\"\">“</span>bells and whistles”, he said, thanks to <span ljsid-12=\"\"></span><span ljsid-14=\"\">“</span>the amazing account managers at iQmetrix, who are there to help us with anything and everything,” the superior functionality has been absolutely worth it.":1,"#<span ljsid-0=\"\">“</span>The visibility into our stores that iQmetrix has given us has also created a way for us to have more interactions with our sub-agents. We can work out what’s going on in real time, where we can improve, and figure out ways to better our stores together.”":1,"#Hwang added, <span ljsid-1=\"\"></span><span ljsid-3=\"\">“</span>We often go out to visit stores and check up on them, but we can’t be everywhere. This is a tool that really helps us do that from the comfort of the office.”":1,"#Hwang explained, <span ljsid-1=\"\"></span><span ljsid-3=\"\">“</span>Even if they don’t reach out to us, we can reach out to them and say, <span ljsid-5=\"\"></span><span ljsid-7=\"\">‘</span>Hey, these phones are better sellers than these phones, from our experience. How come you guys are not holding on to such phones?’ Or we see something out of the ordinary on an invoice, we can ask, <span ljsid-9=\"\"></span><span ljsid-11=\"\">‘</span>Hey, what happened here? Do you know how you got here?’ And if they don’t realize what they did, then we’ll go over it with them and backtrack to see what happened. It’s a good way to keep track of everything that’s going on, and we get to see these problems at a higher level, even if the dealers themselves don’t immediately see them.”":1,"#Hwang said this database is an essential tool for Gen <span ljsid-1=\"\">7</span> as a master agent. <span ljsid-3=\"\"></span><span ljsid-5=\"\">“</span>We get to see everything, right from inventory to sales to all the data that we need to find, and it’s very organized. As a master agent, with sub-dealers across the United States, we can’t individually manage every agent, every day. But it’s our job to see what they’re doing. We look at how their sales are doing through their invoices, or how many lines that they’ve sold that day, or what kind of inventory they’re holding and keeping, among many other things.”":1,"#What we’ll cover":1,"#by Ash Kreider on Sep <span ljsid-1=\"\">18</span>, <span ljsid-3=\"\">2023</span>":1,"#by Ash Kreider on Feb <span ljsid-1=\"\">22</span>, <span ljsid-3=\"\">2024</span>":1,"#by Ash Kreider on Mar <span ljsid-1=\"\">6</span>, <span ljsid-3=\"\">2024</span>":1,"#by Renee Mohr, Product Marketing Manager, iQmetrix on Feb <span ljsid-1=\"\">18</span>, <span ljsid-3=\"\">2020</span>":1,"#by Stephanie Boyle on Apr <span ljsid-1=\"\">22</span>, <span ljsid-3=\"\">2020</span>":1,"#Warehouse Management for Telecom Retail":1,"#Warehouse Management Solutions for Telecom Retail":1,"#by Joannah Connolly on Apr <span ljsid-1=\"\">16</span>, <span ljsid-3=\"\">2025</span>":1,"#by Joannah Connolly on Mar <span ljsid-1=\"\">5</span>, <span ljsid-3=\"\">2025</span>":1,"#by Joannah Connolly on Apr <span ljsid-1=\"\">21</span>, <span ljsid-3=\"\">2025</span>":1,"#Automatic software and firmware updates, and fast shipping of new hardware.":1,"#un 10":1,"#The pandemic didn’t just drive retailers to offer new solutions — it also drove previously tech-phobic consumers to try online shopping. <a ljsid-1=\"\"><strong ljsid-1-0=\"\">One study by Shopify</strong></a> showed that <span ljsid-3=\"\">30</span>% of shoppers who have used BOPIS used it for the first time during the pandemic.":1,"#Before the pandemic, BOPIS (buy online, pick up in-store) and curbside pickup were relatively rare offerings among retailers. However, the necessity of lockdowns and social distancing measures forced businesses to rapidly implement eCommerce solutions to stay afloat. As a result, <a ljsid-1=\"\"><strong ljsid-1-0=\"\">BOPIS sales in the United States more than doubled from <span ljsid-1-0-1=\"\">2019</span> to <span ljsid-1-0-3=\"\">2020</span></strong></a>.":1,"#What was once a novelty has now become table stakes, as retailers adapt to meet the evolving needs of consumers. While the pandemic certainly accelerated this shift, the reality is that digital transformation was already gaining momentum prior to the global health crisis.":1,"#The retail landscape has undergone significant transformation in recent years, with digital shopping solutions becoming a cornerstone of the industry.":1,"#The early pandemic forced many retailers to adopt digital strategies to stay in business during widespread lockdowns. BOPIS is one such convenience that…":1,"#iQmetrix | Buy Online Pickup In-Store: From Innovation to Must-Have":1,"#Value Assessment Tool":1,"#Are you a wireless retailer curious to know what value BOPIS could deliver to your stores? Check out our BOPIS Value Assessment Tool to get an estimate of potential BOPIS sales":1,"#For consumers deciding where to make a purchase, BOPIS can be the deciding factor. In the week before Christmas <span ljsid-1=\"\">2022</span>, <a ljsid-3=\"\">U.S. companies that offered BOPIS grew</a> their revenue nearly seven times faster compared to businesses that didn’t offer BOPIS.":1,"#BOPIS also delivers profits to retailers both through increased sales and reduced costs. <a ljsid-1=\"\">Eighty-five percent of consumers</a> who have used BOPIS say they have made additional unplanned in-store purchases when picking up orders. BOPIS also solves the retailer’s problem of last-mile costs of delivery—<a ljsid-3=\"\">which can comprise <span ljsid-3-1=\"\">53</span>% of total delivery costs</a>—by bypassing delivery altogether.":1,"#For last-minute holiday shoppers, BOPIS is also the only option that lets them guarantee availability of must-have holiday gifts purchased after the close of holiday shipping windows. In the week before Christmas, <a ljsid-1=\"\">BOPIS orders peaked at <span ljsid-1-1=\"\">35</span>% of online orders December <span ljsid-1-3=\"\">23</span></a>, compared to <span ljsid-3=\"\">18</span>-<span ljsid-5=\"\">21</span>% of online orders between November <span ljsid-7=\"\">1</span> and December <span ljsid-9=\"\">14</span>.":1,"#As the costs of shipping continue to skyrocket, BOPIS offers an more affordable and immediate alternative for price-conscious consumers. <a ljsid-1=\"\">More than a third</a> (<span ljsid-3=\"\">35</span>%) of shoppers in one survey said the thing they liked most about BOPIS was not having to pay shipping fees, while an equal amount said they liked not having to wait for the item to ship. (Other reasons include avoiding the risk of package theft — <span ljsid-5=\"\">11</span>% — and the ability to check and return items right away if something is wrong — <span ljsid-7=\"\">10</span>%.)":1,"#As new sub-dealers join and stores open, the new locations are onboarded inside the shared database. This means the sub-dealers can use the rich configurations controlled by their master agent, which speeds up the launch process exponentially — which is great for the rapid onset of new stores.":1,"#Visibility Into the Sub-Agent Channel":1,"#The business only started in August <span ljsid-1=\"\">2024</span>, and jumped from five Total Wireless stores in November (two corporate, three sub-agent-operated) to the <span ljsid-3=\"\">22</span> it has as of early April <span ljsid-5=\"\">2025</span>. And this number is only increasing.":1,"#Why Total Wireless Master Agent Gen 7 Uses iQmetrix's Multi-Tenant…":1,"#The multi-tenant database in RQ has all the sub-dealers’ store databases feeding into it, giving the master agent full visibility into the sub-agent…":1,"#Solutions for Total Wireless":1,"#Want to learn more about how iQmetrix solutions work for Total Wireless retailers?":1,"#General Manager, Western Region, Gen <span ljsid-1=\"\">7</span>":1,"#One of my most-valued tools is the performance metrics reporting that iQmetrix offers. We get to see pretty much everything — all the sales that are happening, all the activations, all the numbers very easily. This is great, and it works extremely well. It’s very easy to see everything, and to filter and adapt if we need to, as there are various metrics that we need. We might need to know how many activations are done or sometimes we want to see how many bring-your-own-devices are done in terms of activations. This really helps us to keep track of us hitting those metrics correctly. And if we’re not on pace with what Total Wireless has set as our goal, we can figure it out.”":1,"#Hwang said,":1,"#With the Total Wireless head office expecting metrics and KPIs to be met by all its locations — for which Gen <span ljsid-1=\"\">7</span> is on the hook when it comes to their own stores and that of their sub-agents — having a full set of reporting across all locations in real time is invaluable.":1,"#Hitting the Metrics":1,"#Taking this a level deeper, it’s not just the data and reporting that matters, but what the master agent then does with that information. Hwang explains that this kind of data gives the Gen <span ljsid-1=\"\">7</span> the opportunity to coach and guide their sub-agents to uplevel their performance, or to solve problems in underperforming locations.":1,"#Uplevelling Sub-Agents’ Operations":1,"#This database gives the master agent real-time insight into all aspects of the sub-agent retail channel, including sales, activations, inventory levels, and more — allowing them to report back to Total Wireless on their entire organization. For the sub-dealer, their view of the database only shows their own store or stores, so they can only see their own inventory, reporting, and sales.":1,"#Emir Aboulhosn, CEO of NetLync, who <a ljsid-1=\"\">presented on the topic at SummitX</a>, told iQmetrix, <span ljsid-3=\"\"></span><span ljsid-5=\"\">„</span>We are inevitably moving towards eSIM because both Apple and Google are obsessed with the customer experience, and they want to ensure any transfer between devices is seamless.”":1,"#<strong ljsid-0=\"\">Embracing Hybrid Retail Models:</strong> Recognizing that the customer journey often spans both online and offline channels, retailers need to embrace hybrid models that provide a seamless and integrated experience. This could involve offering options like online ordering with in-store pickup or home delivery, allowing customers to choose the most convenient method for their needs<span ljsid-2=\"\">25</span>. Chris Smith, Vice President of Channel Sales and Experience at TELUS, <a ljsid-4=\"\">emphasized the importance</a> of catering to customers who prefer a hybrid purchasing process, saying, <span ljsid-6=\"\"></span><span ljsid-8=\"\">„</span>From a carrier perspective, we need to evolve the business model to be an enabler of the retail channel rather than a competitor with online-only deals. Otherwise, we’re creating barriers, and we’re not optimizing for the customer who wants a hybrid purchasing process.”":1,"#<strong ljsid-0=\"\">Creating Engaging In-Store Experiences</strong>: To remain competitive against online channels, brick-and-mortar retailers need to offer unique and engaging experiences that draw customers in. This could involve incorporating innovative technologies, interactive displays, or personalized consultations that go beyond a transactional exchange. At a SummitX panel discussion, <a ljsid-2=\"\">Jake Miller highlighted</a> the need for speed, convenience, and customization in the in-store experience, saying, <span ljsid-4=\"\"></span><span ljsid-6=\"\">„</span>That’s where everything is pushing right now.” Jason Ellis of <span ljsid-8=\"\">3</span> Park consultancy added in the same panel discussion, <span ljsid-10=\"\"></span><span ljsid-12=\"\">„</span>There’s also an opportunity for us to figure out how we can make it more convenient on the time management side for the customer.” Additionally, retailers could explore incorporating additional services like device repair, as Apple has successfully done, to create a more comprehensive and valuable customer experience.":1,"#<strong ljsid-0=\"\">Providing Expert Guidance and Support</strong>: Despite the abundance of information available online, many customers still value the expertise and personalized assistance that knowledgeable sales associates can provide. This is particularly relevant in the wireless industry, where devices and service plans can be complex, and customers often seek guidance in making informed decisions. Jen Gilman, Director of Sales Operations at Cox Communications, <a ljsid-2=\"\">observed at SummitX</a>, <span ljsid-4=\"\"></span><span ljsid-6=\"\">„</span>Customers don’t want to be sold. They want to feel you’re a trusted partner. So being able to sit down at a table and have a conversation with them and have a connected experience is really important.”":1,"#<strong ljsid-0=\"\">Fraud Detection and Security:</strong> As technology advances, so do the methods employed by fraudsters. AI is becoming indispensable in mitigating fraud risks. Jake Miller, Chief Operating Officer at BeMobile, <a ljsid-2=\"\">warned at SummitX</a>, <span ljsid-4=\"\"></span><span ljsid-6=\"\">„</span>Fraud is going to be a bigger and bigger threat, especially with the rise of AI.” But the risks created by the rise of AI, due to increasing fake accounts and bot activity, can also be combatted with AI. AI-powered systems can detect suspicious patterns, identify fake accounts, and protect both customers and retailers from evolving security threats.":1,"#<strong ljsid-0=\"\">Product Lifecycle Management and Demand Forecasting:</strong> AI can address the constant retail challenge of accurately forecasting product inventory needs. Trish Sale, iQmetrix’s Vice President of Product, <a ljsid-2=\"\">highlighted this at SummitX</a>, saying to the Industry Address audience, <span ljsid-4=\"\"></span><span ljsid-6=\"\">„</span>Overstocking and understocking are major issues that affect telecom retailers. I don’t need to tell you that — you live it every day”. AI-powered solutions can analyze vast amounts of data from the supply chain to predict product demand with greater accuracy, ensuring retailers have the right products available at the right time and place.":1,"#<strong ljsid-0=\"\">Customer Lifecycle Management:</strong> In an era where capturing consumer attention is paramount, AI offers powerful tools for personalized marketing and optimized customer experiences. Iqbal Habib, Head of Data and Analytics at iQmetrix, <a ljsid-2=\"\">said at SummitX</a>, <span ljsid-4=\"\"></span><span ljsid-6=\"\">„</span>We are at a pivotal moment in marketing… Advancements in data and AI have transformed the way we capture attention.” AI-driven customer lifecycle technology enables retailers to tailor their messaging, promotions, and engagement strategies based on customer preferences and behaviors, fostering stronger relationships and loyalty, and increasing revenue.":1,"#John Lund, AI expert and CEO of Entresmart, <a ljsid-1=\"\">took the audience at SummitX</a> through how this technology can vastly increase operational efficiency and support new business strategies within wireless retail specifically. He said, <span ljsid-3=\"\"></span><span ljsid-5=\"\">„</span>The industry is evolving fast, and with AI on your side, you can elevate your customer experience, streamline operations, and build a winning team.”":1,"#<strong ljsid-0=\"\">Navigating Fraud and Security Threats</strong>: As technology advances, so do the tactics employed by fraudsters. The wireless retail industry, handling sensitive customer data and high-value devices, is a prime target. During the same panel discussion, Jake Miller stressed the importance of protecting customer data, saying, <span ljsid-2=\"\"></span><span ljsid-4=\"\">„</span>We process so much personal information on our devices, such as private photos, credit card information, and mobile banking. One local mistake can give someone access to a person’s entire life on those devices. We have to embrace the responsibility to protect our customers.” Retailers and carriers must implement robust fraud detection and prevention measures, staying ahead of evolving threats and ensuring the security of both their operations and customer information. This includes investing in advanced security technologies, training employees to identify and report suspicious activity, and collaborating with industry partners to share information and best practices.":1,"#<strong ljsid-0=\"\">Prioritizing Sustainability</strong>: Sustainability is no longer simply a buzzword; it’s a core value for many consumers, especially younger generations. Retailers that demonstrate a commitment to sustainable practices, such as reducing waste, promoting energy efficiency, and supporting ethical sourcing, can gain a competitive advantage. In the wireless industry, this includes embracing the circular device economy by offering certified pre-owned devices, which reduces environmental impact, lowers costs for consumers, and aligns with sustainability goals. <a ljsid-2=\"\">Chris Smith highlighted TELUS’s acquisition of Mobile Klinik</a>, a multi-location repair brand, as an example of their commitment to sustainability through the circular device economy. In the same session, Jason Ellis noted, <span ljsid-4=\"\"></span><span ljsid-6=\"\">„</span>Today’s consumers expect sustainability at the core of the products they’re purchasing, and we see all the major OEMs, carriers, and retailers with set sustainability goals.” Moreover, companies with strong sustainability initiatives are more likely to attract employees who share those values, particularly among younger generations.":1,"#<strong ljsid-0=\"\">Addressing the Skills Gap</strong>: Finding and retaining skilled employees is a persistent challenge in the retail sector. The wireless industry, with its increasing reliance on technology and the need for knowledgeable sales associates, is particularly susceptible to this skills gap. <a ljsid-2=\"\">BeMobile’s Jake Miller highlighted the opportunity</a> to attract Gen Z workers who are <span ljsid-4=\"\"></span><span ljsid-6=\"\">„</span>money-oriented, career-minded people” and seeking alternatives to traditional college paths. However, retailers need to develop compelling narratives that showcase the earning potential and career growth opportunities within the wireless retail sector. Additionally, providing ongoing training and development opportunities, as well as recognizing and rewarding employee achievements, is crucial for both attracting and retaining top talent.":1,"#<strong ljsid-0=\"\">National Retail Wireless Trends:</strong> Walmart is increasingly prominent in wireless retail, with plans to add or expand <span ljsid-2=\"\">150</span> Supercenters by <span ljsid-4=\"\">2029</span>. Of its <span ljsid-6=\"\">3</span>,<span ljsid-8=\"\">558</span> wireless retail locations, approximately <span ljsid-10=\"\">2</span>,<span ljsid-12=\"\">900</span> are now run by third-party operators such as OSL. A recent trend has been the promotion of free phones with in-store activations. Moore observed, <span ljsid-14=\"\"></span><span ljsid-16=\"\">„</span>Walmart has a very focused strategy, they’re pursuing it aggressively, and we really think that they’re winning market share. One way you can tell that is, when Straight Talk was acquired by Verizon, it had more than nine million subscribers — and where is Straight Talk sold? Only at Walmart.” On the flip side, Best Buy appears to be contracting its wireless retail footprint, with <span ljsid-18=\"\">890</span> locations, and <span ljsid-20=\"\">10</span>-<span ljsid-22=\"\">15</span> store closures expected this year. Meanwhile, Costco, Sam’s Club, and Target are increasingly key players in wireless retail.":1,"#<strong ljsid-0=\"\">Cablecos in the Wireless Market</strong>: U.S. cable companies, like Spectrum, Xfinity, Optimum, and Cox, have aggressively expanded their presence in the wireless market and are gaining mobile subscribers, albeit in relatively smaller numbers compared with the Tier <span ljsid-2=\"\">1</span> US carriers. They have also upgraded their retail spaces, which are prominently featuring wireless offerings, and are heavily promoting bundle discounts that combine their traditional cable and internet services with wireless plans. Jeff Moore, a leading expert in wireless retail from Wave <span ljsid-4=\"\">7</span> Research, <a ljsid-6=\"\">observed at his breakout session at SummitX</a>, <span ljsid-8=\"\"></span><span ljsid-10=\"\">„</span>Now, [cable] stores are nice looking, they have phone deals, they’re staffed well, and they’re pitching wireless very heavily — in addition to, of course, their cable and internet services and other things.” This expansion by cablecos has intensified competition and is compelling traditional carriers to innovate and enhance their offerings to maintain market share.":1,"#<strong ljsid-0=\"\">Rise of Specialized MVNOs</strong>: Mobile virtual network operators (MVNOs) have gained traction by targeting specific customer segments with specialized offerings. Companies like Mint Mobile, known for their affordable and straightforward plans, have disrupted the market and forced traditional carriers to re-evaluate their strategies. <a ljsid-2=\"\">Jason Ellis acknowledged this trend</a>, saying, <span ljsid-4=\"\"></span><span ljsid-6=\"\">„</span>With specialized offerings coming from successful MVNOs such as Mint Mobile, I’d expect further segmentation in the carrier space in future years.”":1,"#<strong ljsid-0=\"\">Focus on Multi-Product Bundles</strong>: As the lines between telecommunications, entertainment, and home services continue to blur, carriers are increasingly focusing on multi-product bundles to attract and retain customers. At SummitX, <a ljsid-2=\"\">Chris Smith explained TELUS’s strategy</a>, saying, <span ljsid-4=\"\"></span><span ljsid-6=\"\">„</span>For us at TELUS, selling a single wireless service to a customer is increasingly difficult. Our focus is on selling both a mobile and a home solution… those multi-product sales where the churn rates drop dramatically.” These bundles now extend beyond traditional offerings like TV, mobile, and home phone to encompass services like healthcare, home security, and home automation, allowing carriers to become more deeply integrated into their customers’ lives.":1,"#<strong ljsid-0=\"\">Improved Customer Experience:</strong> eSIM enables significantly faster activation and data transfer processes, leading to a more streamlined and convenient customer experience. Aboulhosn noted, <span ljsid-2=\"\"></span><span ljsid-4=\"\">„</span>The established model [for device purchase, activation, and data transfer] is a several-hour process. With eSIM, the entire process is much faster.” This improved efficiency frees up time for sales associates to engage with customers, and potentially upsell services or accessories.":1,"#In his keynote speech on AI, Shelly Palmer — tech consultant, author, AI expert, and Professor of Advanced Media at Syracuse University — told the SummitX attendees, <span ljsid-1=\"\"></span><span ljsid-3=\"\">„</span>You should understand the speed at which AI is advancing, and what is on the way. Before AI, we could do five-second tasks in five seconds. Last year, using AI, we could do five-minute tasks in five seconds. Today, we can do five-hour tasks in five seconds. We’re soon getting to the point where we can do five-day tasks in five seconds, and we’re going to get to five months’ worth of tasks in five seconds.”":1,"#In addition to the benefit of cost savings, sharing is designed to be flexible. All new and existing payment terminals supported by iQmetrix are compatible with Terminal Sharing. Not only that, but both RQ and RQmobile workstations can be paired to any supported device. This flexibility allows sharing to support multiple configurations and store layouts.":1,"#Let’s start at the basics; what is Terminal Sharing? Developed by iQmetrix, it’s impressive ability to provide cost-saving benefits is not to be ignored. Knowing that <a ljsid-1=\"\">EMV terminals</a> are expensive, we wanted users to get the biggest bang for their buck. This meant finding a way to develop technology that connects one terminal device to multiple POS workstations. In the simplest terms, it means your business can use one payment device in your store that connects to each POS station you have — no more one-to-one technology needed. Terminal Sharing effectively saves organizations hundreds or even thousands of dollars on the cost of hardware by replacing the old <span ljsid-3=\"\">1</span>:<span ljsid-5=\"\">1</span> device to workstation ratio and replacing it with a <span ljsid-7=\"\">1</span>: Many ratio.":1,"#Terminal Sharing Explained":1,"#This post won’t focus on EMV, but rather will dive deep into how to optimize your expensive fleet with a premium service developed for security-focused retailers, like you.":1,"#EMV is the latest and greatest development in payment terminals. At any given moment, they’re ready to take a payment while protecting your business, employees, and customers from fraudulent transactions. But when your terminals aren’t being used — which is a large portion of their in-store life — how can you justify the ROI on these state-of-the-art devices? Because, as we know, EMV devices can be up to five times as expensive than the generic swipe counterpart (if we ignore all the pesky non-compliance fees that come with these out-of-date machines). While money is well spent when it comes to upping your payment security, there is a saving grace; Terminal Sharing.":1,"#One terminal to rule them all? With Terminal Sharing, you can make one precious device go a long way.":1,"#iQmetrix | Sharing is Caring: Making the Most of Payment Terminals":1,"#Terminal-Solutions-Blog-Graphics_3 (1)":1,"#Terminal-Solutions-Blog-Graphics_2 (1)":1,"#Terminal-Solutions-Blog-Graphics_1 (1)":1,"#Saving on the cost of expensive hardware and optimizing the devices that you already have is a no-brainer for your business, and when you pair Sharing with Branding and Reporting, you get the most bang for your buck. Read our blog on the added benefit of even more terminal solutions.":1,"#Mix and match sharing countertop and mobile payment devices across multiple desktop or tablet workstations. Hybrid sharing is the most flexible scenario as it provides a larger number of use cases. For clients who are just starting out with mobile, perhaps those who have purchased one or two mobile devices per store, the hybrid option offers a simple introduction to the world of mobile. Hybrid sharing also ensures that any older stationary devices are still utilized and making you money.":1,"#Stationary/Mobile Hybrid Sharing":1,"#Imagine sharing a mobile payment device between multiple POS tablets. Now, you can! Although mobile may currently be the least common form of sharing, the rise of mobile payment terminals and increase of new store layouts that have mobile-centric designs are trends we anticipate will continue to gain ground and cannot be underestimated.":1,"#Mobile Sharing":1,"#Share a countertop payment device between multiple desktop RQ workstations. This is the most common sharing scenario as many users run RQ on a stationary desktop or laptop and most use countertop payment devices.":1,"#Stationary Sharing":1,"#We know that your store is not only unique in process, but in layout as well. You’ve found an in-store flow that works for you and helps to provide your customers with the best service around. Terminal Sharing, like Endless Aisle, has many implementation strategies that will seamlessly integrate with your carefully-honed customer service flow.":1,"#Sharing is Caring: Making the Most of Payment Terminals":1,"#Learn More About iQmetrix Partners":1,"#As <em ljsid-1=\"\">Rethink Retail</em> reports in a July <span ljsid-3=\"\">2021</span> article, <span ljsid-5=\"\"></span><span ljsid-7=\"\">“</span>Motivating employees can range from helping them to relieve the monotony by exploring new ways to engage with customers, providing training, job-sharing, and delegating responsibilities, supporting continuous learning and professional development.”":1,"#<span ljsid-0=\"\">3</span>. Train Staff Effectively — and Scalably":1,"#<span ljsid-0=\"\">2</span>. Keep Employees Engaged and Motivated":1,"#It’s incredibly important that your staff are upskilled as efficiently as possible to help them do their jobs. After that, it’s essential to ensure staff continue to learn and grow in order to keep them motivated — and to have this growth potential in place to attract new recruits in the first place.":1,"#When you’re operating a lean workforce, you need to ensure your best associates are on shift at the right time, and that scheduling is transparent and optimized. Not only does that make sense for your retail operations, but it also creates a better working environment and helps reduce staff frustration and burnout when shift scheduling is consistent and effective. What’s more, it’s important to be able to offer generous vacation days and schedule flexibility — as Part <span ljsid-1=\"\">1</span> of this blog shows — without losing productivity.":1,"#to work at your store, you now need to ensure you keep those employees happy so there’s no better option out there and your staff attrition rate remains low.":1,"#However, in a busy store it can be hard for managers to find the time to give feedback. That’s where an employee engagement tool can help. <a ljsid-1=\"\"><strong ljsid-1-0=\"\">Arcade</strong></a> is a workplace engagement and motivation tool that boost productivity for wireless retailers, with gamified incentives and rewards tailored to the motivational needs of different levels of employees. Using the integration with iQmetrix’s retail management solutions, you’ll have insights from all the programs you use to select activities that help keep your staff happy and engaged, and move your business forward. Check out the <a ljsid-3=\"\">Arcade iQmetrix partner page</a> with its webinar recording on how to solve employee engagement problems.":1,"#Retail Recruitment and Retention, Part 2: 5 Tips to Keep Employees…":1,"#<span ljsid-0=\"\">1</span>. Optimize Staff Scheduling":1,"#iQmetrix | Retail Recruitment and Retention, Part 2: 5 Tips to Keep…":1,"#<a ljsid-0=\"\"><strong ljsid-0-0=\"\">Upduo </strong></a>is a unique peer-to-peer training platform that applies best practices in learning and coaching to bring effective learning and coaching to organizations. Through a simple mobile platform, more experienced staff mentors and top performers coach newer associates on a wide range of sales skills via one-on-one video coaching sessions. Check out the <a ljsid-2=\"\">Upduo iQmetrix partner page</a>, including a webinar on how to use performance data to accelerate learning, and read the <a ljsid-4=\"\">iQmetrix blog on how it works</a>.":1,"#In a labor crunch like the one the entire retail industry is experiencing right now, it’s vital to use every tool at your disposal to ensure store associates aren’t getting lured away. Having used our":1,"#<span ljsid-0=\"\">5</span>. Solve Issues Management Effortlessly":1,"#Although this is great advice, it can be hard to put into daily practice. Fortunately, we have not only five top tips on how to do this, but also five tools that can make each a reality. iQmetrix clients benefit from a massive ecosystem of partner integrations, many of which offer amazing workforce management and employee engagement platforms that can help you do just that. Even more partners offer integrations that make store employees’ jobs easier — such as Marketing tools and upselling opportunities — therefore making it more enjoyable and satisfying to work at your store, but we’ll stick with the workforce-specific integrations for now.":1,"#In a world where there are more and more devices, accessories, rate plans, add-ons, and promotions to sell, you need tools to ensure your staff are always up to speed. <a ljsid-1=\"\"><strong ljsid-1-0=\"\">Smart Access’</strong></a> performance management platform helps retailers improve store performance, including meeting sales targets and delivering consistent quality service, via personalized how-to guidance on workers’ mobile devices. With the iQmetrix integration, clients can gain more sales per shift and higher customer satisfaction with rapid distribution of new product knowledge and updates. Smart Access delivers performance analytics that offer real-time visibility into operational and skill gaps to help retail operators understand where to focus to improve. Check out the <a ljsid-3=\"\">Smart Access iQmetrix partner page</a> for stats on how this increases staff retention.":1,"#To keep your staff in your employ, it’s crucial they are motivated and happy. Jonathan Bergman, the CEO of Hire Well Now who iQmetrix interviewed for Part <span ljsid-1=\"\">1</span>, said, <span ljsid-3=\"\"></span><span ljsid-5=\"\">“</span>The number one piece of information we get back from our thousands of exit interviews of retail staff is lack of feedback from their supervisors. They didn’t understand how they were doing or how they could improve.”":1,"#<span ljsid-0=\"\">4</span>. Improve Store Associates’ Performance":1,"#Part <span ljsid-1=\"\">1</span> advice to attract top talent":1,"#Want to find out about other iQmetrix integrated partners? Learn more below.":1,"#One thing that can demotivate employees in a flash is the poor handling of issues and less-than-optimal communications practices. <a ljsid-1=\"\"><strong ljsid-1-0=\"\">Intelocate</strong></a> is a one-stop issue-resolution and task-management tool designed to provide full visibility into the issues, tasks, and communications across stores, departments, and vendors. No matter what issue shows up, and no matter how it is handled, logging the issue or task into Intelocate enables retailers to track, measure, and understand the full lifecycle of each issue at each store, and massively improves communication. With its integration into iQmetrix’s retail management system, this offers a full picture that helps retailers improve and prevent problems from arising — making their stores a much happier place to work. See the <a ljsid-3=\"\">Intelocate iQmetrix partner page</a> for use cases and testimonials.":1,"#<a ljsid-0=\"\"><strong ljsid-0-0=\"\">Shiftlab</strong></a>, which is integrated into iQmetrix solutions and is part of the company ecosystem to which iQmetrix belongs, offers all this and more. Its data-driven workforce scheduling platform uses sales data to optimize shift schedules and massively enhance productivity. Check out the <a ljsid-2=\"\">Shiftlab website</a>, and their <a ljsid-4=\"\">webinar recording</a> on using this data-driven tool to improve staff management.":1,"#by Courtney Miller, Market Research and Intelligence Analyst on Nov <span ljsid-1=\"\">19</span>, <span ljsid-3=\"\">2025</span>":1,"#by Courtney Miller, Market Research and Intelligence Analyst on Dec <span ljsid-1=\"\">11</span>, <span ljsid-3=\"\">2025</span>":1,"#Retail Evolved: Telecom Retail Stores Are Becoming Commerce Hubs":1,"#Retail Evolved: Intelligent Automation Is Reshaping Telecom Retail":1,"#by Joannah Connolly on Sep <span ljsid-1=\"\">14</span>, <span ljsid-3=\"\">2023</span>":1,"#Margeaux Girardin":1,"#Get Integrated: <span ljsid-1=\"\">5</span> Ways Streamlined Payments Make All the Difference":1,"#Increase efficiency with automated resources and replace manual processes.":1,"#Improve tax compliance at the point of sale online and offline.":1,"#Manage your license portfolio.":1,"#Simplify sales tax registration and business licenses, no matter the size of your business.":1,"#Store and manage certificates in the cloud for easy access.":1,"#Get Your Risk Free Assessment":1,"#Quick turnaround: Once we get your questionnaire results, expect our analysis within three business days":1,"#Avalara Content Generation for POS":1,"#Track nexus and get alerts in each state with our interactive map.":1,"#Follow rate changes for every address with geospatial targeting.":1,"#Integrate with your existing system or add our edge computing solution for one-click integration and automated routing.":1,"#Automate the registration for sales tax in all states where you are obligated to collect and remit.":1,"#Avalara Products and Solutions for Retail Businesses":1,"#Reduce risk of audits and noncompliance with more accurate and timely content.":1,"#Avalara Returns":1,"#Improve customer experience at checkout with prompt tax calculation via the cloud or offline.":1,"#Automate the preparation and filing of state and local returns, including electronic filing as required.":1,"#Avalara Exemption Certificate Management":1,"#Gain flexibility and control over tax content data and processes.":1,"#Automate the collection, validation, and application of exemption certificates at the point of sale in person, over the phone, or online to reduce errors, credits, and rebills and to prevent over and underpayments.":1,"#Business Licenses":1,"#Figuring out on your own where you owe sales tax can be complicated and risky. Guidance from Avalara’s team of experts makes it easier.":1,"#Automatically omit tax from exempt sales and efficiently manage exemption documentation from the cloud.":1,"#Offload the returns process, from preparation and filing to remittance. Track various filing calendars and manage requirements for each jurisdiction.":1,"#Sales Tax Risk Assessment":1,"#Calculations":1,"#Sales tax compliance for retail companies":1,"#Get sales and use tax calculations based on the latest rules and rates delivered to supply line or invoicing applications in real time.":1,"#Avalara Solutions":1,"#Returns":1,"#What’s included:":1,"#Tax rules, rates, and boundaries make up a layered, three-dimensional web that constantly finds new ways to trip businesses up. Avalara works with businesses of all sizes to help simplify tax compliance by providing accurate calculations in real time. Its comprehensive suite of solutions includes prebuilt integrations that connect to the systems you trust, as well as a robust API for businesses that prefer building their own systems. Regardless of the industry you’re in or the tax types you encounter, Avalara can help you save time, free up resources, and reduce risk — so you can focus on what matters most to your business. To learn more, go to <a ljsid-1=\"\">www.avalara.com</a>.":1,"#The reason for this growth? New habits created in the early pandemic! While <span ljsid-1=\"\">2022</span> has seen shoppers returning to in-person shopping, <a ljsid-3=\"\">two thirds (<span ljsid-3-1=\"\">67</span>%) of US shoppers surveyed in one survey had used BOPIS</a> (Buy Online, Pick-up In Store) in late <span ljsid-5=\"\">2021</span> and early <span ljsid-7=\"\">2022</span>, and <span ljsid-9=\"\">49</span>% of those shoppers made an additional purchase while picking up their items in-store.":1,"#– the largest annual increase in":1,"#saw an explosion of retail activity as consumers hungry for a return to pre-pandemic holiday traditions drove":1,"#The pandemic saw a seismic shift in shopping habits, with a massive <span ljsid-1=\"\">64</span>.<span ljsid-3=\"\">1</span>% increase in e-commerce sales from <span ljsid-5=\"\">2019</span> to <span ljsid-7=\"\">2021</span>. This year’s economic woes will only accelerate this continuing shift. Despite forecasted overall spending decreases, Deloitte projects a growth of <span ljsid-9=\"\">12</span>.<span ljsid-11=\"\">8</span>% to <span ljsid-13=\"\">14</span>.<span ljsid-15=\"\">3</span>% in holiday e-commerce sales.":1,"#<a ljsid-0=\"\">Consumer’s holiday budgets have shrunk</a>, with <span ljsid-2=\"\">73</span>% saying they’re watching their spending more closely in <span ljsid-4=\"\">2022</span>.":1,"#This free <span ljsid-1=\"\">90</span>-minute virtual keynote on Wednesday, October <span ljsid-3=\"\">19</span> at <span ljsid-5=\"\">11</span>am ET will offer an unmissable overview of industry trends, <span ljsid-7=\"\">2023</span> forecasts, market disruptions, and key barriers the telecom sector is facing.":1,"#Interested in this topic and other leading-edge industry trends updates? Register to attend the <span ljsid-1=\"\">2022</span> Telecom Industry Address!":1,"#<span ljsid-0=\"\">2</span>. Plan to roll out your best promotions early":1,"#The businesses that will have the advantage this holiday season are those that are able to maintain the loyalty of customers they already have through great customer experiences like timely relevant offers, personalization, and seamless online-to-in-store shopping.":1,"#years. However, high inflation has left many consumers tightening their belts as they struggle to afford necessities.":1,"#So how can wireless retailers stay ahead of trends and plan for a successful shopping season? By knowing the market trends to watch and doing the work now to get ahead of whatever might come next.":1,"#Peak retail season is just around the corner, but ongoing supply chain problems and consumer inflation woes have made forecasting trickier than ever. The disruptions that caused empty shelves at the beginning of the pandemic triggered widespread over-purchasing, resulting in inventory surpluses that are now driving increased discounting as retailers try to clear shelves of old inventory. This downward pressure on profits has been further compounded by continuing shipping and manufacturing delays, high inflation, and skyrocketing cost of living.":1,"#<span ljsid-0=\"\">3</span>. Be customer obsessed":1,"#What can retailers do to get ready?":1,"#<a ljsid-0=\"\"><span ljsid-0-0=\"\">59</span>% of US consumers surveyed</a> said that they were stressed about holiday shopping because of inflation.":1,"#Given all of these trends, it’s no surprise that consumers report that shrinking household budgets will leave less room for holiday spending:":1,"#Nikki Baird, VP of Strategy at Aptos, had this to say about <a ljsid-1=\"\">the shift to earlier holiday shopping</a>: <span ljsid-3=\"\"></span><span ljsid-5=\"\">“</span>With shoppers expecting inflation to continue through the season, they’re looking to spend earlier than ever, and may not stretch their budgets all the way through the traditional holiday selling season, so the retailers who have the best chance to appeal to consumers will roll out their stronger promotions earlier, rather than waiting until December.”":1,"#As of September, <span ljsid-1=\"\">3</span> out of <span ljsid-3=\"\">10</span> US consumers in one survey <a ljsid-5=\"\">had already started their holiday shopping</a>, and <span ljsid-7=\"\">70</span>% expected to start before Thanksgiving. This shift is part of why <span ljsid-9=\"\">2022</span> looks set to continue <a ljsid-11=\"\">last year’s trend of overall decreases in BFCM</a> (Black Friday/Cyber Monday) revenue. <a ljsid-13=\"\">Insider Intelligence</a> predicts that Cyber Five’s share of holiday e-commerce sales will decline from <span ljsid-15=\"\">16</span>.<span ljsid-17=\"\">9</span>% to <span ljsid-19=\"\">16</span>.<span ljsid-21=\"\">4</span>% – well below the <span ljsid-23=\"\">2019</span> high of <span ljsid-25=\"\">20</span>.<span ljsid-27=\"\">0</span>%.":1,"#<span ljsid-0=\"\">1</span>. Invest in solutions to make their online shopping experience seamless.":1,"#<a ljsid-0=\"\">Deloitte has forecasted holiday retail sales growth of between <span ljsid-0-1=\"\">4</span>% and <span ljsid-0-3=\"\">6</span>%</a>, reaching a total of $<span ljsid-2=\"\">1</span>.<span ljsid-4=\"\">45</span> to $<span ljsid-6=\"\">1</span>.<span ljsid-8=\"\">47</span> trillion this season, compared to a US increase of <span ljsid-10=\"\">15</span>.<span ljsid-12=\"\">1</span>% in <span ljsid-14=\"\">2021</span>. However, when you take inflation into consideration, those figures would represent a net decrease in holiday spending. In the first half of <span ljsid-16=\"\">2022</span>, the US faced an <a ljsid-18=\"\">average monthly inflation rate of <span ljsid-18-1=\"\">8</span>.<span ljsid-18-3=\"\">3</span>%</a> in the first half of <span ljsid-20=\"\">2022</span>. Inflation numbers have been less severe in Canada, but <a ljsid-22=\"\">still averaged <span ljsid-22-1=\"\">6</span>.<span ljsid-22-3=\"\">7</span>%</a> during the same period.":1,"#an <span ljsid-1=\"\">8</span>.<span ljsid-3=\"\">5</span>% total increase in holiday shopping revenue":1,"#iQmetrix | Infographic: Get Ready For a Potentially Rocky Peak Retail…":1,"#One great way to convert searches to sales is <a ljsid-1=\"\">Pointy, a part of Google</a>. Pointy integrates with RQ to make it easier than ever to engage customers while they browse online for in-stock products near them, and drive traffic to your physical store.":1,"#This goes to show that even amid shrinking spending, growth opportunities still exist for companies that invest in online customer experience!":1,"#<a ljsid-0=\"\">According to a global consumer survey by Dynata</a>. more than a quarter of consumers in the US and Canada feel burdened by debt (<span ljsid-2=\"\">29</span>% and <span ljsid-4=\"\">26</span>% respectively). Nearly one in three (<span ljsid-6=\"\">28</span>%) are having trouble making ends meet, and more than half (<span ljsid-8=\"\">53</span>%) are struggling to afford basic needs, and two thirds of consumers (<span ljsid-10=\"\">67</span>%) have taken action to reduce spending this year. This stress is disproportionately felt by younger workers; Millennials and Gen Z adults were three times more likely than Gen X and Baby Boomers to have taken a new or second job to offset rising costs.":1,"#iQmetrix | Thank You - Pricing":1,"#How to Navigate Labor Shortages in <span ljsid-1=\"\">2022</span> with Strategic Scheduling":1,"#by Courtney Miller, Market Research and Intelligence Analyst on Dec <span ljsid-1=\"\">19</span>, <span ljsid-3=\"\">2025</span>":1,"#Retail Evolved: Upgrades are Slowing and Resale is Exploding":1,"#el 100":1,"#by Harry Baldock, Editor, Total Telecom on Apr <span ljsid-1=\"\">8</span>, <span ljsid-3=\"\">2026</span>":1,"#Han Hwang":1,"#iQmetrix Cash Management for Telecom Retail":1,"#With a keen eye looking out for what’s next, Gumino and his team recognized that the rapidly changing expectations of TCC customers called for an equally rapid response. Both TCC and Wireless Zone needed a technological shift that would not only reduce the frustration caused by manual entry, but that would also remove physical barriers between customers and associates that resulted in lost sales. What did Gumino see as the answer? To <span ljsid-1=\"\"></span><span ljsid-3=\"\">“</span>upgrade to a modern mobile point-of-sale (POS) solution that improves the in-store experience for both the customers and employees,” said Gumino. For his team, RQmobile — the iQmetrix mobile retail management and point-of-sale solution — was the only platform that would meet TCC’s immediate needs while satisfying the company’s innovative spirit to prepare them for the future of the industry, whatever that would look like.":1,"#Going Mobile: How TCC used Mobile POS to prepare for the future of…":1,"#More than an industry leader in the adoption of technology, TCC is focused on providing best-in-class service. “We plan to stay at the forefront of…":1,"#Discover the Benefits of RQmobile":1,"#Frank Gumino is the Chief Information Officer for Round Room Inc. Wireless Division that includes both TCC and another Verizon wireless authorized retailer, Wireless Zone. As he sees it, TCC is first and foremost a technology company, which means it <span ljsid-1=\"\"></span><span ljsid-3=\"\">“</span>needs to stay current and maintain a competitive advantage” with the technology it selects and deploys.":1,"#TCC using RQmobile raised the bar of its in-store experience while solidifying a future-focused retail strategy. Mobile technologies are here to stay and promise to continue to meet customer expectations as they grow and evolve. TCC plans to broaden its mobile tech stack and embrace new ways of leveraging mobile solutions. <span ljsid-1=\"\"></span><span ljsid-3=\"\">“</span>We will continue to be flexible, and open to change and new ways of doing things,” Gumino concluded. <span ljsid-5=\"\"></span><span ljsid-7=\"\">“</span>Above all, we will continue to provide great customer service — RQmobile is a key part of what will make that possible for our teams.”":1,"#Working with iQmetrix, TCC is eager to continue evolving as technologies do. Gumino says that consistent and continuous enhancements to RQ will <span ljsid-1=\"\"></span><span ljsid-3=\"\">“</span>allow that [same] evolution of customer expectation and service level to be supported.” Paired with TCC’s willingness to adapt to industry flux, Gumino said that functional teams that support the iQmetrix and TCC partnership will only thrive.":1,"#TCC and Wireless Zone have been using iQmetrix solutions, in various ways, since <span ljsid-1=\"\">2010</span>. Throughout that time, iQmetrix has been able to earn a comprehensive understanding of company goals and works closely with Gumino and his teams to ensure all needs are supported. <span ljsid-3=\"\"></span><span ljsid-5=\"\">“</span>We have a true partnership in place,” he said. “[iQmetrix] listens to our needs and works with us to accomplish joint goals in a transparent and honest style of communication… Our [iQmetrix] client manager is like an extension of our team and we work with our client manager on a daily basis.”":1,"#Gumino sees mobile solutions, namely RQmobile, as a way for TCC to remain flexible, open to change, quickly adopt new features, and above all provide great customer service. <span ljsid-1=\"\"></span><span ljsid-3=\"\">“</span>Across our <span ljsid-5=\"\">500</span>+ TCC stores, we see <span ljsid-7=\"\">75</span>-<span ljsid-9=\"\">95</span>% of our transactions done through RQmobile. [This solution] was so successful at TCC, that we are currently converting our <span ljsid-11=\"\">415</span> Wireless Zone stores to RQmobile as well.”":1,"#Implementing RQmobile may have supported the immediate needs of TCC customers, but the telecom retailer is not in the business of short-term solutions. Gumino said that the biggest challenge facing TCC — and wireless as a whole— is going to be <span ljsid-1=\"\"></span><span ljsid-3=\"\">“</span>continuing to serve customers on their terms with expectations that have been evolving for years [with little sign of slowing down]. Change has also certainly been accelerated during the pandemic.”":1,"#The experience is more personalized and our customer reviews [about our mobile experience] have been very positive.”":1,"#Surveys have shown us that customers prefer a mobile experience, and we have seen that translate into increased revenue,” added Gumino.":1,"#TCC isn’t guessing when it comes to what its customers want; its teams have done the research to ensure that RQmobile directly provides solutions to the pain points customers face.":1,"#Mobile solutions were the obvious solution for TCC and Wireless Zone, and RQmobile was the solution that would check all of the boxes — and then some. <span ljsid-1=\"\"></span><span ljsid-3=\"\">“</span>The challenges I mentioned have been eliminated,” said Gumino. <span ljsid-5=\"\"></span><span ljsid-7=\"\">“</span>We are seeing excellent customer scores and reviews. Employee turnover is down, and [TCC] has received local and national recognition for best workplaces.”":1,"#It was clear that a physical barrier was blocking true profitability for TCC — a point of contention likely noticed by other telecom retailers as well. The restrictions caused by a terminal workstation meant that an associate had limited options of where they could help a customer whether that be by providing product information or complete a transaction. These workstations removed the opportunity for real-time assistance unless the customer was also at the terminal (which is rare when they are in the process of shopping). Not only that, but when physical workstations are all that are available, if a customer is being helped at each one, then it results in a potentially lengthy wait time for any other customers in the store.":1,"#TCC, a Verizon authorized retailer, has always been a pioneer in the wireless industry. Leveraging new technologies with daring strategies is a key component to its success. Today’s retail landscape demands that retailers employ technology that keeps up with customer demands, especially when it comes to the expectation for convenience and personalization. TCC was eager to be ahead of the curve and find a platform that satisfied both areas now and in the future.":1,"#Going mobile wasn’t only a solution to in-store friction caused by immovable payment terminals and workstations. For TCC, it was clear that by implementing mobile technologies, its in-store efforts would meet customer expectations while simultaneously setting the standard for other retailers.":1,"#Along with using RQmobile, TCC also upgraded its payment processing technology to the wireless Ingenico <span ljsid-1=\"\">2500</span> devices in place of multiple fixed peripherals. <span ljsid-3=\"\"></span><span ljsid-5=\"\">“</span>Using the wireless payment devices [through RQmobile] allowed us to go from a <span ljsid-7=\"\">1</span>:<span ljsid-9=\"\">1</span> ratio of payment device to workstation to a <span ljsid-11=\"\">1</span>:<span ljsid-13=\"\">3</span> ratio of payment device to iPads with significant savings,” said Gumino. With RQmobile powering its associates, TCC sees a <span ljsid-15=\"\"></span><span ljsid-17=\"\">“</span><span ljsid-18=\"\">50</span>% reduction in the ongoing cost of in-store POS technology — for both new and existing locations — based on using the minimum required number of desktop workstations and scaling with RQmobile on iPads.”":1,"#Adding a mobile fleet was a change, but one that TCC was well equipped to manage. Gumino said that newer associates adapted easily to RQmobile, but <span ljsid-1=\"\"></span><span ljsid-3=\"\">“</span>seasoned associates needed to be shown the value of the platform. We overcame this with communications, field user groups, training, and positive system experiences.” It was a cultural shift for TCC employees to adjust their comfort levels with mobile transactions, walking the sales floor with the customer, with the ability to help them when, where, and how they want, was a game-changing process.":1,"#A mobile point of sale solution isn’t only the next step in the evolution of transactional retail, it’s also what’s next for retailers who want to elevate their in-store experience. Before using RQmobile, TCC had recognized the frustrations of not only customers but of associates as well. <span ljsid-1=\"\"></span><span ljsid-3=\"\">“</span>Physical barriers between customers and associates did not allow us to maximize sales opportunities,” explained Gumino. While the TCC team boasts unbeatable service, any business that only has physical workstations is limited to the number of transactions they can make at one time. Additionally, when an associate is confined to transacting from behind a workstation, they are unable to support a customer wherever they are on the sales floor.":1,"#More than an industry leader in the adoption of technology, TCC is focused on providing best-in-class service. <span ljsid-1=\"\"></span><span ljsid-3=\"\">“</span>We plan to stay at the forefront of embracing emerging trends,” said Gumino. <span ljsid-5=\"\"></span><span ljsid-7=\"\">“</span>We have always been an organization willing to try new things.” For that to happen, Gumino knew that implementing mobile solutions would be essential to adjust to new trends, expectations, and channels.":1,"#Prepared for the future of retail":1,"#Meeting (and exceeding) customer expectations":1,"#Why mobile makes the difference":1,"#Going Mobile: How TCC used Mobile POS to prepare for the future of telecom":1,"#SummitX Posts":1,"#We are PCI-DSS and SSAE<span ljsid-1=\"\">18</span> SOC <span ljsid-3=\"\">2</span> Taper <span ljsid-5=\"\">2</span> compliant and certified.":1,"#Avalara Avatax":1,"#Documents":1,"#iQmetrix Hosts First-Ever Industry Address":1,"#by Christopher Krywulak, CEO on Mar <span ljsid-1=\"\">12</span>, <span ljsid-3=\"\">2026</span>":1,"#Three Signals from MWC 2026 That Will Reshape Telecom Retail":1,"#Telco Retail: Going Phygital at The Dawn of AI Commerce":1,"#After the Dreaded Drop: How Your Repair Business Can Leave Customers in the Dark Ages":1,"#https://cloud.google.com/maps-platform/terms/maps-service-terms#3.-geocoding-api":1,"#Buy Online Pickup In-Store: From Innovation to Must-Have":1,"#Infographic: Get Ready For a Potentially Rocky Peak Retail Season":1,"#Who is affected":1,"#Let’s look at some of the pain points wireless retailers of all sizes are facing when it comes to payments, and how they can be overcome.":1,"#Yet this is still a challenge for many telecom retail operators, who are up against a number of pain points when it comes to payments technology and hardware. Fortunately, all these issues can be solved with today’s next-generation payments solutions.":1,"#Today, it’s tap-to-pay; tomorrow, it might be cardless payments — it’s an area that is in constant flux. And when it comes to wireless retail, being at the forefront of great customer experiences is key to telecom brands’ success.":1,"#Customer demands in the retail environment are constantly evolving, and one of the fastest-changing areas of the retail experience is payments.":1,"#by <span ljsid-1=\"\">Joannah Connolly</span> on May <span ljsid-3=\"\">20</span>, <span ljsid-5=\"\">2025</span>":1,"#Want to learn more about iQ Payments?":1,"#iQ Payments is unusual as it offers wireless retailer a range of payment options: a Remote Pay cardless payment experience, alongside the iQ Reader payment experience, alongside an iQ Terminal payment experience. This is in response to the feedback that we had from clients — that they need to enable whatever experience the customer is looking for.”":1,"#iQ Payments is also unique due to the multiple options it provides. Margeaux Girardin, Payments Product Manager at iQmetrix, said,":1},"version":4599}]